Seth Godin

Tribes are groups of people aligned around an idea, connected to a leader and to each other. Tribes will help you understand what's at stake, and why YOU should lead a tribe of your own....

Every new project (or job, or hobby, or company) starts out exciting and fun. Then it gets harder and less fun, until it hits a low point....

The old checklist of Ps used by marketers - pricing, promotion, publicity - aren't working anymore....

From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world.

The best-selling author of Tribes and The Dip returns with his most powerful book yet....

Em A vaca roxa, Seth Godin, o blogueiro de negócios mais influente do mundo e pioneiro nas discussões sobre ética no marketing direto on-line, exorta você a colocar uma vaca roxa em tudo que constrói, e em tudo que faz, para criar algo realmente notável.

Toti marketerii spun povesti! Iar când o fac așa cum trebuie, îi credem. Și dacă îl ascultăm pe Seth Godin, adevărații marketeri nu vorbesc despre date tehnice, nici măcar despre beneficii. Dimpotrivă, ei spun o poveste – una în care vrem să credem, indiferent dacă are sau nu legătură cu realitatea.

Este libro es una llamada de atención sobre las iniciativas que estás tomando, en el trabajo y en cuanto te concierne.

Ob bei der Entwicklung und Umsetzung einer Idee oder für den Auftritt in Social Media - alle sollen und wollen immer kreativ sein...

So geht Marketing heute auch.Der Marketing-Guru Seth Godin weiß: Heute werden Produkte nicht mehr durch aufsehenerregende Werbeblöcke...

We live in an era of too much noise, too much clutter, too many choices, and too much spam. And as Seth Godin's best seller Purple Cow taught the business world, the old ways of marketing simply don't work anymore. Free Prize Inside explains how to do just that....

From the best-selling author of Purple Cow and This Is Marketing comes an elegant book that will inspire artists, writers and entrepreneurs to stretch and commit to putting their best work out into the world....

From the best-selling author of Linchpin, Tribes, and The Dip comes an elegant little book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world....

Recorded in an intimate gathering of aspiring entrepreneurs, writers, and leaders, Leap First teaches us 49 essential principles, practices, and life lessons....

For the first time, Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation....

In his bravest and most challenging book yet, Seth Godin shows how we can thrive in an economy that rewards art, not compliance....

We Are All Weird is a celebration of choice, of treating different people differently and of embracing the notion that everyone deserves the dignity and respect that comes from being heard....

Home-based businesses are not just small versions of big marketing conglomerates. They are faced with totally different issues, problems, and opportunities...

From the bestselling author of Purple Cow and This Is Marketing comes an urgent manifesto for leaders facing unprecedented challenges in a rapidly-changing workplace....

In Purple Cow, first published in 2003 and revised and expanded in 2009, Godin launched a movement to make truly remarkable products that are worth marketing in the first place....