-
Summary, Analysis and Review of Clayton M. Christensen's et al Competing Against Luck by Instaread
- Narrado por: Sam Scholl
- Duração: 22 minutos
Falha ao colocar no Carrinho.
Falha ao adicionar à Lista de Desejos.
Falha ao remover da Lista de Desejos
Falha ao adicionar à Biblioteca
Falha ao seguir podcast
Falha ao parar de seguir podcast
Assine e ganhe 30% de desconto neste título
R$ 19,90 /mês
Summary, Analysis and Review of Clayton M. Christensen's et al Competing Against Luck by Instaread
Compre agora por R$ 10,99
Nenhum método de pagamento padrão foi selecionado.
Pedimos desculpas. Não podemos vender este produto com o método de pagamento selecionado
Sinopse
Competing Against Luck: The Story of Innovation and Customer Choice is an instruction manual for how to create products and services that consumers are guaranteed to choose even in a crowded market.
Innovation is highly prized by businesses and entrepreneurs. But time and again, companies waste capital and resources to churn out products that have only a gambler's chance at attracting customer interest. Even the most high-concept, data-driven products can ultimately fail once they're turned over to the marketplace. Businesses need not churn out innovations and simply hope for the best. Instead, employing the jobs theory can remove the risk involved in creating something new and give innovators a chance at success that does not rely on luck alone.
The jobs theory maintains that successful products must answer an unsatisfied customer need and the producer must understand why the customer has this need.
Please note: this is a summary, analysis and review of the book and not the original book.
Mais do mesmo
Mais desse autor
- Key Takeaways, Analysis & Review of The Black Swan: The Impact of the Highly Improbable, by Nassim Nicholas Taleb
- Drive: The Surprising Truth About What Motivates Us, by Daniel Pink | Key Takeaways, Analysis & Review
- Key Takeaways, Analysis & Review of The 21 Irrefutable Laws of Leadership, by John C. Maxwell