In The Ant and the Elephant, The New York Times best-selling author and Olympian Vince Poscente weaves a clever parable around profound concepts that can have an immediate impact on your life and the life of your organization. With his trademark wit and wisdom, Poscente shows us how to focus on and redirect the subconscious mind in order to accomplish the goals we consciously strive to achieve.

This empowering story illustrates that understanding the dynamic relationship between conscious and subconscious thought is the first step toward becoming a leader who can transform individual performance. But harnessing the power of the subconscious is an experience commonly fraught with frustration.

Even the most competent among us battle the subconscious fears, habits, and attitudes that obstruct authentic leadership. In fact, adjusting our own patterns of behavior as a means to motivate others is not unlike an ant trying to convince an elephant to change its ways. 

Meet Adir the ant and Elgo the elephant. Like two teammates who must work together to realize a common goal, Adir (our overly conscious hero) and Elgo (Adir's stubborn and instinctual subconscious partner) must work as a single creature in order to reach the Oasis, their vision of paradise in the African Savannah. 

Their simple story is a powerful metaphor designed to bring out your best performance as a leader so that you can do the same for those around you. 

A "business of life" classic, The Ant and the Elephant is a must-listen for all who strive to transform their workplace through inspired leadership or merely reach their full potential as individuals.