Have you avoided treating Black skin, or having your own skin treated due to a lack of skincare confidence for Black skin? Would you like to overcome your apprehension toward using skincare products? Are you wanting and ready to see real change in skin health equity? 

Like you, I’ve been misguided when it came to my skin. Prior to entering the industry, I shunned the use of any professional skincare simply due to the well-meaning but harmful traditions passed on to me by my family. When I went to the drug stores or beauty counters, I was always let down by the inappropriate products that were recommended for my skin type and skin color. It is stories such as my own and many others that explain why I entered the industry to effectively bring truth and awareness for change.

If you’ve struggled getting the right care or with caring for Black skin, you’re not alone.

According to the Journal of Investigative Dermatology, only four percent of practicing dermatologists identify as Hispanic, and only three percent identify as Black or African descent. Alarming. This lack of understanding for darker skin proliferates beyond the skin health industry and also involves the medical field. According to Janice A. Sabin, PhD, “40 percent of first- and second-year medical students in the US still endorsed the belief that ‘Black people’s skin is thicker than white people’s’, a relic belief from the early 19th century.” 

This work is one small but significant step toward rectifying that malady.

In this book, you will discover:

• Surprising truths about Black/darker skin
• The number-one common misconception and myth surrounding darker skin, plus many more
• The illustrious history of the beauty industry and darker skin
• What top-tier skin pros from around the world today have to say about treating Black clients
• How to level up your know-how on skincare ingredients and skincare routines
• Effective treatments for darker skin
• The 10 Commandments for Black Skin