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Wild Ride  Por  capa

Wild Ride

De: Adam Lashinsky
Narrado por: Adam Lashinsky
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Sinopse

Fortune writer and best-selling author of Inside Apple's exposé of Uber, the multibillion-dollar Silicon Valley upstart that has disrupted the transportation industry around the world.

Uber is one of the most fascinating and controversial businesses in the world, both beloved for its elegant ride-hailing concept and heady growth and condemned for CEO Travis Kalanick's ruthless pursuit of success at all cost. Despite the company's significance to the on-demand economy and the mobile revolution and the battle for global dominance that Kalanick is waging against politicians and taxi companies all over the world, the full story behind Uber has never been told. It's a story that start-up founders, executives of traditional businesses, tech-savvy listeners, and drivers and riders alike will find riveting.

Adam Lashinsky, veteran Fortune writer and author of Inside Apple, traces the story of Uber's rapid growth from its murky origins to its plans for expansion into radically different industries. The company is fighting local competitors and lawmakers for markets around the world; it has already faced riots and protests in cities like Paris, Rio de Janeiro, and Mumbai. It fought, and lost, an expensive and grueling battle against rival Didi in China. Uber has also poached entire departments from top research universities in a push to build the first self-driving car and possibly replace the very drivers it's worked so hard to recruit.

Uber is in the headlines every day, but so much about its past and its future plans are still unknown to the public. Lashinsky will offer a look inside Uber's vault in this informative, deeply researched book about the ur-disruptor and its visionary and fierce CEO.

©2017 Adam Lashinsky (P)2017 Penguin Audio

Resumo da Crítica

"Adam Lashinsky is one of the most insightful, enterprising, and energetic reporters covering technology in America today. He’s always a joy to read.” (Walter Isaacson, author of Steve Jobs and The Innovators)

“In Silicon Valley, no company is more ambitious, audacious, or annoying than Uber. Adam Lashinsky’s insightful book, brimming with comments and confessions from CEO Travis Kalanick, would be worth reading even at surge pricing.” (Steven Levy, author of Hackers and In the Plex)   

"Adam Lashinsky chronicles Uber’s rise from scrappy start-up to global giant with aplomb. It’s an epic story in itself, but Lashinsky’s insight and extensive reporting guarantee that it’s a valuable read as well.” (Bethany McLean, author of All the Devils Are Here and The Smartest Guys in the Room)

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