Episódios

  • Episode 2142 - Waterloo Gin: Texas Roots, Global Reach
    Nov 24 2025
    Justin Meigs, CEO of Waterloo Gin, provided an exclusive look into the brand's ambitious national expansion, innovative product strategy, and commitment to its Texas roots, all powered by the backing of spirits icon John Paul DeJoria (Patrón Tequila founder). Waterloo Gin is positioned for massive national growth, targeting entry into 20 states by year-end. Meigs revealed that the strategic expansion is heavily influenced by the Patrón Tequila playbook. The primary lesson from Patrón is scaling distribution without compromising the handcrafted quality and premium positioning of the spirit. The focus remains on maintaining the unique, local essence of the brand even as it expands. Waterloo has successfully carved out a niche with its "New American Style" Gin, specifically the flagship Waterloo No. 9. Botanicals: The unique identity comes from bold, regionally-inspired Texas botanicals, including pecan and lavender. Balance: Meigs emphasizes balancing the recognizable juniper profile (essential for gin classification) with these non-traditional flavors, making it highly approachable and modern—a key strategy for overcoming gin's traditional perceptions in the American market. The Waterloo Barrel-Aged Gin is a crucial strategic tool. Aged for two years in a manner similar to bourbon, it bridges the gap between categories. Crossover Spirit: It is explicitly designed to convert skeptical whiskey enthusiasts into gin drinkers by offering familiar barrel notes and a rich, smooth profile. Bartender Advice: Meigs recommends using the barrel-aged expression as a direct substitution for bourbon in classic cocktails, such as a Gingerbread Old Fashioned or a barrel-aged Negroni, due to its deep complexity. Waterloo's new Prickly Pear & Rose Gin taps directly into the trend for visual appeal and novelty among consumers. Appeal: Its vibrant, naturally rosy-pink color and floral profile are critical for attracting younger, trend-focused consumers seeking aesthetic cocktails and flavor innovation. Strategy: This expression is key to the long-term strategy of flavoring beyond the core products while maintaining natural ingredients. Despite nationwide distribution and a current brand refresh, Texas Authenticity remains core to Waterloo Gin's DNA. Sourcing: The brand ensures its vital sense of place through the use of limestone-filtered spring water and locally inspired botanicals sourced from the Texas Hill Country. Marketing: Packaging and marketing efforts will continue to lean into the rugged, handcrafted, and welcoming spirit of Texas. Waterloo leverages the short holiday buying window with focused direct-to-consumer (DTC) strategies. Engagement: The brand promotes unique seasonal cocktail suggestions—like the Cranberry Gin Fizz—to drive immediate gifting and entertaining sales and create deeper consumer engagement through recipe inspiration. To overcome consumer reservations about gin being "too juniper-forward," the sales team uses two effective talking points: Versatility: Positioning Waterloo as a highly versatile spirit ideal for a wide range of modern and classic cocktails. Smoothness: Highlighting the smooth, approachable, and non-traditional flavor profile driven by the Texas botanicals. Web: https://www.waterloogin.com About Waterloo Gin: Discover Waterloo Gin, a spirit born from the desire to create a gin that is both sophisticated and deeply rooted in its Texas place. Unlike traditional London Dry gins with their sharp, juniper-heavy profile, Waterloo set out to craft a superior New American Style Gin. Defining Our Profile Waterloo Gin offers a unique flavor experience that challenges conventional gin perceptions: Profile: Balanced and floral, yet distinctly structured. Taste: Bold yet exceptionally smooth. Distinction: Achieved through careful distillation and an uncompromising focus on quality. This commitment results in a gin that reflects the effortless beauty of its surroundings, making it a highly approachable and modern spirit. Meet Ash Brown, the dynamic American powerhouse and motivational speaker dedicated to fueling your journey toward personal and professional success. Recognized as a trusted voice in personal development, Ash delivers uplifting energy and relatable wisdom across every platform. Why Choose Ash? Ash Brown stands out as an influential media personality due to her Authentic Optimism and commitment to providing Actionable Strategies. She equips audiences with the tools necessary to create real change and rise above challenges. Seeking inspiration? Ash Brown is your guide to turning motivation into measurable action. The Ash Said It Show – Top-Ranked Podcast With over 2,100 episodes and 700,000+ global listens, Ash’s podcast features inspiring interviews, life lessons, and empowerment stories from changemakers across industries. Each episode delivers practical tools and encouragement to help listeners thrive. Website: AshSaidit.com Connect with Ash Brown: Goli Gummy ...
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    18 minutos
  • Episode 2141 - Hospitality Consulting & Community Giving
    Nov 23 2025
    Sean Palani is a prominent figure in the Atlanta hospitality scene, bridging the worlds of high-level restaurant consulting and community-focused philanthropy. His interview on The Ash Said It Show covers his career trajectory, the launch of his new business ventures, and the growth of his impactful non-profit organization. Sean's path into hospitality is marked by experience with major players, including a tenure with The Giving Kitchen and US Foods. This extensive background ultimately led him to launch Pineapple Hospitality Group (PHG). The company's name reflects the pineapple symbol—a universal sign of hospitality and welcome—which Sean embodies. PHG is a full-service consultancy for restaurant operators, focusing on: Operations & Strategy: Streamlining daily functions and long-term planning. Quality Control: Conducting secret shops and mock health inspections. Concepting: Developing new restaurant and hospitality ideas. Sean’s core philosophy is helping clients solve complex operational challenges by providing expert, hands-on support to ensure their business is not just running, but thriving. Under the PHG umbrella, Sean has launched a unique mobile concept: Sand Bru. This Turkish-inspired coffee cart is the latest project in his Caffeinated Hospitality series. The Concept: Sand Bru utilizes a traditional method where sand is heated to brew coffee, creating a unique and captivating experience. Inspiration: The concept blends ancient tradition with modern mobility, complementing his consulting work by demonstrating an innovative, high-touch approach to customer experience. The Atlanta Guys Dinner Group (AGDG): 84 Events of Giving Sean is the founder and co-leader of the Atlanta Guys Dinner Group (AGDG), a registered 501(c)(3) nonprofit organization that has grown into a major community force. Initial Goal: The AGDG was born from the original "Monday Night Dinner Group" in Hawaii. Its goal was simple: provide a diverse group of men a space for fellowship, good conversation, and shared meals while giving back to local charities. Current Status: The group has now celebrated its 84th charity event, consistently raising funds for Atlanta non-profits chosen by its members. This sustained commitment underscores its development into a powerful, mission-driven community. December 10th Holiday Event Details - https://atlantaguysdinnergroup... The AGDG's charitable mission culminates in a significant open-invite holiday event every December. This year, they are teaming up with the Atlanta Ladies Dinner Group for a large toy drive. Attendees can expect a festive atmosphere, great company, and the opportunity to support a chosen local charity, emphasizing the importance of collective giving during the holiday season. Sean's ability to manage consulting, an innovative coffee brand, and a rapidly growing non-profit lies in the synergy between all three lanes: Hospitality Focus: PHG and Sand Bru focus on improving the operator and guest experience. Community Focus: AGDG applies that same spirit of hospitality and service to the community through charity. His motivation is fueled by the success of his clients and the measurable impact of the AGDG's giving. For 2025, Sean looks to expand Sand Bru's presence and continue to grow the charitable reach of the AGDG, potentially through new partnerships and increased event frequency. Discover the inspiring story of The Monday Night Dinner Group, a thriving community tradition founded by Sean Palani in Hawaii. What began as a simple gathering of colleagues seeking a meal on their shared night off has blossomed into a cherished monthly event focused on good food, camaraderie, and local philanthropy. The Atlanta Guys Dinner Group (AGDG) is the successful continuation and evolution of the original Monday Night Dinner Group. Now thriving in Georgia, the AGDG carries forward the tradition of good company, great cuisine, and local impact. The Atlanta Guys Dinner Group (AGDG) is proud to be a registered 501(c)(3) nonprofit organization. This official status reinforces our commitment to local philanthropy and allows all donations to be tax-deductible, maximizing our community impact. The AGDG's mission is to support diverse local charities, with recipient organizations selected directly by our dedicated members. Our focus spans various critical needs across the greater Atlanta community, ensuring our funds make a significant and meaningful difference. Web: https://atlantaguysdinnergroup... Meet Ash Brown, the dynamic American powerhouse and motivational speaker dedicated to fueling your journey toward personal and professional success. Recognized as a trusted voice in personal development, Ash delivers uplifting energy and relatable wisdom across every platform. Why Choose Ash? Ash Brown stands out as an influential media personality due to her Authentic Optimism and commitment to providing Actionable Strategies. She equips audiences with the tools necessary to create real...
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    14 minutos
  • Episode 2140 - Smootheeze Talks Zero-Waste Strategy
    Nov 22 2025
    We recently interviewed Ross from Smootheeze, diving deep into the challenges and triumphs of scaling a sustainable, premium kitchen brand. This conversation reveals the brilliant product strategies and marketing tactics behind the viral smoothie prep system. Ross articulated that the most frequent and frustrating daily barrier for users is the often-messy, time-consuming morning prep itself, beyond just the frozen banana clump. Smootheeze solves this "next" by providing effortless pop-out convenience that removes the friction entirely, making a consistent, healthy morning smoothie routine achievable. The discussion highlights the brand's commitment to its zero-waste, anti-consumption ethos. Ross explained that Lifetime Value (LTV) is sustained not through repeated product purchases, but by building a powerful user-generated recipe ecosystem (UGC). This content strategy keeps the community engaged and locks them into the brand by fostering creative, endless usage. To mitigate the known issue of silicone odor and turmeric stains, Smootheeze focuses heavily on educational contentand specific cleaning protocols to protect the long-term functionality and aesthetic of the trays. Finally, Ross provided strategic insight on the Freezer Real Estate Battle, emphasizing the trays' stackable, space-saving design against bulky frozen meals. Regarding Channel Expansion, the long-term strategy involves leveraging the brand's Kickstarter success to strategically test limited retail expansion while doubling down on DTC/Amazon to maintain critical control over the brand story and community connection. Web: https://www.smootheeze.co/ About: Looking for the best way to store fresh smoothie ingredients? Smootheeze Silicone Freezer Trays are your essential meal prep tool for locking in the goodness of ingredients at their nutritional peak. Stop wasting unused produce and start preserving freshness like a pro. These premium trays are designed specifically for smoothie pre-portioning. Each cavity holds an ideal half-cup (1/2 cup) portion, making future smoothie making fast and easy. Effortlessly freeze your favorite smoothie ingredients—including fresh berries, sliced bananas, leafy greens, purées, and even nut butter—while keeping every serving perfectly separated and ready to use. The silicone lid is engineered to be both airtight and leakproof, creating a secure seal that prevents freezer burn and protects the delicate flavor and nutrition of your ingredients. This superior food preservation system ensures every single smoothie you make is packed with maximum flavor and health benefits. Stop measuring. Start blending. Simplify your morning routine with the Smootheeze freezer tray. Meet Ash Brown, the dynamic American powerhouse and motivational speaker dedicated to fueling your journey toward personal and professional success. Recognized as a trusted voice in personal development, Ash delivers uplifting energy and relatable wisdom across every platform. Why Choose Ash? Ash Brown stands out as an influential media personality due to her Authentic Optimism and commitment to providing Actionable Strategies. She equips audiences with the tools necessary to create real change and rise above challenges. Seeking inspiration? Ash Brown is your guide to turning motivation into measurable action. The Ash Said It Show – Top-Ranked Podcast With over 2,100 episodes and 700,000+ global listens, Ash’s podcast features inspiring interviews, life lessons, and empowerment stories from changemakers across industries. Each episode delivers practical tools and encouragement to help listeners thrive. Website: AshSaidit.com Connect with Ash Brown: Goli Gummy Discounts: https://go.goli.com/1loveash5 Luxury Handbag Discounts: https://www.theofficialathena.... Review Us: https://itunes.apple.com/us/po... Subscribe on YouTube: http://www.youtube.com/c/AshSa... Instagram: https://www.instagram.com/1lov... Facebook: https://www.facebook.com/ashsa... Blog: http://www.ashsaidit.com/blog #atlanta #ashsaidit #theashsaiditshow #ashblogsit #ashsaidit®Become a supporter of this podcast: https://www.spreaker.com/podcast/ash-said-it-show--1213325/support.
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    12 minutos
  • Episode 2139 - Smirnoff's Marketing Playbook
    Nov 21 2025
    This episode features Nicky Heckles, Vice President of Global Marketing for Smirnoff (Diageo). Dive deep into the Smirnoff marketing strategy that's fueling its success and discover how this iconic brand is dominating the Ready-to-Drink (RTD) market and authentically connecting with connecting with Gen Z consumers of legal drinking age (LDA). The episode reveals the playbook behind the viral success of the Smirnoff Ice campaign, a masterclass in self-aware humor and Gen Z LDA authenticity. * Beyond Impressions: Heckles shares the secret to measuring genuine impact and consumer resonance, moving beyond surface-level vanity metrics like impressions. The key is analyzing metrics related to brand advocacy, affinity, and acquisition, which demonstrate a deeper connection than just view counts. * The Unpretentious Voice: Discover the surprising Gen Z LDA trend Smirnoff is intentionally not chasing to maintain its unpretentious, real voice. Research shows Gen Z LDA craves authenticity and relatability, rejecting "overly polished perfection." Smirnoff leans into its own history of playful, self-deprecating humor (e.g., "We're called Ice but we're a liquid. We don't get it either.") to stand out. The Ready-to-Drink (RTD) market is the fastest-growing alcohol subcategory. Learn how Smirnoff differentiates itself from the flood of hard seltzers and spirit-based cocktails. * Unmet Consumer Need: Smirnoff's RTD portfolio addresses the critical consumer need for convenient, accessible, and reliably fun drinks for casual, social occasions. It positions itself as the unpretentious, easy choice, focusing on impulse purchases in the convenience channel. * Innovation Opportunity: The biggest opportunity for innovation in the next 12-18 months lies not just in flavor(which remains the most influential factor) but significantly in format and packaging (like the strategic shift from bottles to cans for impulse buys) and diversifying ABV options to cater to different occasions. Smirnoff’s challenge is leveraging its "OG" vodka and RTD heritage while staying fresh for new drinkers. * Engaging Millennials: The brand strategically taps into nostalgia by referencing its long-standing playful tone and heritage (it's been around for over a century). The 25th birthday campaign for Smirnoff Ice is an example of celebrating its past while setting up a new era. * For Gen Z LDAconsumers, the brand focuses on cultural relevance, inclusive messaging (such as its "We Do We" platform), and humor/meme culture to ensure the brand remains dynamic, fresh, and aspirational. * The 'Glocal' Playbook Example: Heckles shares an example of a successful local activation, such as the Smirnoff Stage at Electric Picnic in Ireland. This activation was focused on radical inclusivity and accessibility, featuring wheelchair-accessible viewing decks, sign language interpreters, and Braille menus. The lesson for other distinct global markets is that while the creative message (the "G") can be consistent, the execution and cultural resonance(the "local") must focus on a universal value, like inclusion and community, to drive advocacy and market share gains. * Holiday Shift: The single biggest shift in consumer behavior Smirnoff is anticipating this holiday season is the continued prioritization of at-home consumption and gatherings focused on collective joy. The marketing strategy, from packaging to placement, is being adapted to capture impulse buys in the convenience channel and showcase the versatility of Smirnoff products for effortless cocktail creation at home. Gen Z LDA expects brands to champion a clear purpose. * Core Social/Cultural Purpose: Beyond responsible drinking, the core cultural purpose Smirnoff is championing is collective joy and inclusion (e.g., the "We Do We" platform). This purpose directly influences marketing by making Smirnoff the sponsor of inclusive events and influences product development to create options for diverse consumption occasions. This episode is essential listening for marketing executives, brand strategists, and anyone interested in how a legacy alcohol brand achieves cultural relevance, drives innovation, and secures its place in the future of the RTD market. Web: https://www.smirnoff.com Follow: @smirnoff About: Looking for the best vodka? Discover Smirnoff No. 21 Premium Vodka, the undisputed number one best-selling premium vodka in the world. With an exceptional heritage spanning decades and unmatched quality, Smirnoff is sold in over 130 countries, cementing its status as a truly global icon. Smirnoff sets the gold standard for purity. Our vodka is triple distilled and ten times filtered through activated charcoal, resulting in an exceptionally pure-tasting and smooth spirit. This meticulous process ensures a neutral base perfect for classic cocktails. Smirnoff is also a leader in flavor innovation, offering a wide range of expertly crafted flavored vodkas to suit every taste and occasion. Popular choices ...
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    20 minutos
  • Episode 2138 - Deep Roots Harvest: Seed-to-Sale Transparency
    Nov 19 2025
    The Ash Said It Show gets an exclusive featuring Matt Janz, a key leader at Deep Roots Harvest. This conversation offers a high-level, strategic deep dive into how to build a dominant, trusted, and compliant Cannabis Brand in a hyper-regulated environment. Matt Janz provides an unparalleled look at how Deep Roots Harvest translates its 'Farm to Body' commitment—the transparency of seed-to-sale vertical integration—into compelling Marketing Content that effectively bypasses competitors focused solely on price. The conversation reveals top creative strategies used to navigate Nevada's notoriously strict cannabis advertising regulations (including the rigid 71.6% minimum adult audience rule) to deliver high-impact marketing and build genuine community. Janz further dissects the dynamics of the segmented market, detailing how they leverage sales data and consumer behavior insights (e.g., the success of Helix Twist Edibles) to prioritize marketing spend across their diverse product categories. The discussion also addresses the critical task of ensuring their Digital Marketing Journey seamlessly aligns with the Physical Dispensary Experience across their six Nevada locations to drive tangible foot traffic conversion. Finally, Janz tackles the critical challenge of maintaining the brand's unique 'Nevada roots' and local focus during the transition following their acquisition by a large Multi-State Operator (MSO), offering a blueprint for avoiding brand dilution during expansion into new regional markets. Web: https://www.deeprootsharvest.c... About the brand: Deep Roots Harvest is a leading vertically integrated cannabis operation headquartered in Nevada. Our mission is built on the "Farm to Body" philosophy, ensuring unmatched quality control and transparency throughout every stage, from cultivation to the final product. We offer a diverse portfolio of premium cannabis products, including award-winning Helix Twist Edibles, potent Concentrates, and high-quality Flower. With six strategically located Nevada dispensaries, Deep Roots is dedicated to setting the industry standard for compliance, consumer trust, and exceptional in-store experience. We are committed to fostering community connection while driving innovation in the Nevada cannabis market. Ash Brown: Your Ultimate Guide to Inspiration, Empowerment & Action Looking for a motivational speaker, authentic podcaster, or influential media personality who can spark your journey toward personal growth? Meet Ash Brown — a dynamic American powerhouse known for her uplifting energy, relatable wisdom, and unwavering commitment to helping others unlock their full potential. Ash is a: Captivating event host Insightful lifestyle blogger Popular podcast creator Trusted voice in personal development Her mission? To empower individuals with real-world strategies, positive mindset tools, and actionable advice that lead to lasting transformation. Discover Ash Brown’s World AshSaidit.com – Lifestyle Blog & Event Hub Explore exclusive event invites, honest product reviews, and daily inspiration through Ash’s vibrant online platform. AshSaidit.com is your go-to destination for personal growth content, wellness tips, and authentic storytelling. The Ash Said It Show – Top-Ranked Podcast With over 2,100 episodes and 700,000+ global listens, Ash’s podcast features inspiring interviews, life lessons, and empowerment stories from changemakers across industries. Each episode delivers practical tools and encouragement to help listeners thrive. Why Ash Brown Is a Leading Voice in Personal Development Ash Brown stands out for her: Authentic Optimism – Her contagious positivity helps audiences embrace challenges with confidence Relatable Advice – Ash shares unfiltered, honest insights that resonate across cultures and backgrounds Actionable Strategies – From mindset shifts to goal-setting, Ash equips listeners with tools to create real change Whether you're seeking career motivation, emotional resilience, or daily inspiration, Ash Brown is the trusted guide to help you rise. Connect with Ash Brown Website: AshSaidit.com Podcast: The Ash Said It Show (available on Spotify, Apple Podcasts, Google Podcasts) Connect with Ash Brown: Goli Gummy Discounts: https://go.goli.com/1loveash5 Luxury Handbag Discounts: https://www.theofficialathena.... Review Us: https://itunes.apple.com/us/po... Subscribe on YouTube: http://www.youtube.com/c/AshSa... Instagram: https://www.instagram.com/1lov... Facebook: https://www.facebook.com/ashsa... Blog: http://www.ashsaidit.com/blog #atlanta #ashsaidit #theashsaiditshow #ashblogsit #ashsaidit®Become a supporter of this podcast: https://www.spreaker.com/podcast/ash-said-it-show--1213325/support.
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    13 minutos
  • Episode 2137 - Rebel Cheese: The Premier Artisan Vegan Cheese
    Nov 17 2025
    Kirsten Maitland, co-founder and "CheeseMaster" of the critically acclaimed Rebel Cheese, recently joined The Ash Said It Show to pull back the curtain on the brand’s meteoric rise. From military discipline to the largest vegan brie cavein the country, Maitland shared the surprising secrets behind her Shark Tank success and how she’s converting die-hard dairy lovers one creamy, cultured wheel at a time. This episode is a must-listen for anyone interested in vegan food innovation, conscious business growth, and the power of a daring career pivot. Maitland was clear that the brand's success in creating the "world’s best artisan vegan brie" comes from rejecting modern shortcuts. The company's commitment to traditional cheesemaking techniques—including the use of a temperature and humidity-controlled vegan brie cave—is non-negotiable. This meticulous aging process, she explained, is essential for cultivating the complex, "funky" flavor profiles and genuine textures that simply cannot be achieved with food science alone. The shocking truth? Most of Rebel Cheese’s customers are not vegan. Maitland credited this conversion success to two key factors: flavor and familiarity. The cheeses are designed to function exactly like their dairy counterparts—they slice, melt, and hold up on a dairy-free charcuterie board. By focusing on replicating beloved classics like their Smoked Cheddar and Cave-Aged Brie, Rebel Cheese removes the intimidating element of the unknown for traditional cheese lovers. What non-obvious skill does a former Navy veteran entrepreneur bring to making plant-based cheese? Protocol Adherence and Adaptability. Maitland revealed that her experience as an Operations Specialist and later an Agile Coach in Big Tech taught her to build robust, repeatable processes (critical for food safety and quality control) while maintaining the agility to quickly iterate on recipes and scale production. This structure is the unseen foundation that supports the brand's artisanal quality at a mass scale. The Shark Tank investment from Mark Cuban and Lori Greiner caused an "explosion" in e-commerce orders. Maitland explained that scaling meant implementing a modular production system. Rather than sacrificing the small-batch, handcrafted process, they replicated it. They invested in equipment to handle the raw material processing (cashews) efficiently, but kept the culturing, aging, and finishing of the cheese strictly hands-on, ensuring the artisanal standard remains in every wheel shipped nationwide. Beyond the capital and media boost, Maitland's most valuable takeaway was the need for ruthless strategic focus. The Sharks' scrutiny forced the team to prioritize the most scalable, high-margin products—the ones that truly "rebelled" against expectations—allowing them to streamline their offerings and dominate the premium plant-based cheese market. In a transparent discussion, Maitland addressed the realities of running a high-growth business while staying true to its values. She emphasized that balancing the "values-led" mission with the demands of a "financially sustainable small business" requires transparent communication and strategic operational contractionswhen necessary. The core principle, she stated, is integrity—in their product, their financials, and their public messaging. Maitland sees the next major hurdle for high-end vegan food innovation not in replicating flavor, but in achieving price parity with dairy. The strategy for Rebel Cheese is to leverage increased volume and better supply chain relationships to drive down the cost of premium ingredients, ultimately making gourmet dairy-free foods accessible to the mass market and leading the charge into a truly plant-powered future. Web: https://rebelcheese.com Rebel Cheese is the critically acclaimed, Austin, Texas-based gourmet food company and brick-and-mortar bistro that is revolutionizing the plant-based cheese industry. Founded by the dynamic, globe-trotting duo, Kirsten Maitland and Fred Swar, Rebel Cheese has successfully challenged the notion that high-quality, artisanal cheese requires dairy, becoming a globally recognized brand in the vegan food and dairy-free charcuterie space. The brand was born out of co-founder Kirsten Maitland’s personal journey to find flavorful, satisfying, and sophisticated vegan cheese alternatives after adopting a plant-based diet. She recognized a massive gap in the market: while basic dairy-free cheeses existed, none truly captured the complex textures, sharp flavors, and aging processes of traditional European cheeses. Rebel Cheese’s mission is simple yet audacious: to create handcrafted, gourmet plant-based cheeses that are indistinguishable from their dairy counterparts in taste, texture, and melting properties. They achieve this by using old-world cheesemaking techniques—including culturing, aging, and ripening—but substituting cow or goat milk with a base of organic cashew milk and ...
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    17 minutos
  • Episode 2136 - Revolutionizing Diverse Children's Books with Jamaican Patois
    Nov 10 2025
    Naia Lewis, founder of Walters Way Publishing, sits down exclusively with The Ash Said It Show to discuss diverse children's books, Jamaican Patois literacy, and cultural representation in publishing. What You'll Discover in This Episode: * Filling the Representation Gap: Hear Naia Lewis's inspiration for starting Walters Way Publishing and her mission to address the critical lack of diverse characters and authentic cultural experiences in the children's book market. * The Power of Patois: Explore how Naia's books specifically validate the lived experiences and languages of children in the Jamaican diaspora. Learn about the profound impact of seeing Jamaican Patois celebrated in print on literacy and cultural confidence. * Beyond Reading Time: Naia shares her vision for using her books as powerful educational tools for classroom discussions, family conversations, and cultural appreciation across all communities. * Authentic Storytelling: Get a behind-the-scenes look at the illustration process—how Naia works with artists to ensure her vibrant stories and characters are brought to life with visual and cultural authenticity. * Advice for Aspiring Diverse Authors: Receive candid advice and essential tips for new writers struggling to find a publisher that aligns with their vision for diversity and representation. * What's Next for Walters Way: An exciting peek at the new themes and projects on the horizon, continuing their work to preserve culture and bring the vibrant sounds of Jamaica to the next generation. Tune in to this inspiring talk about the power of storytelling to build confidence and bring Caribbean culture home. Web: https://walterswaypublishing.c... About: Founded in 2017, Walters Way Publishing is a leading independent publishing house dedicated to producing high-quality original fiction for readers of all ages—children and adults alike. Our diverse catalog includes captivating books across all formats, from engaging novels to inspiring stories, designed to excite, enlighten, and inspire generations. At Walters Way Publishing, we are passionate about the transformative power of words. Our mission is to nurture a love for reading and writing through innovative storytelling and meaningful connections. We specialize in comprehensive author services, including dynamic book readings, insightful author talks, and transformative school workshops that foster literacy and creativity in communities. Whether you're an aspiring author or a reader seeking inspiring stories, Walters Way Publishing is committed to supporting your journey. Contact us today to learn more about our publishing programs, author services, and upcoming events. Ash Brown: Your Ultimate Guide to Inspiration, Empowerment & Action Looking for a motivational speaker, authentic podcaster, or influential media personality who can spark your journey toward personal growth? Meet Ash Brown — a dynamic American powerhouse known for her uplifting energy, relatable wisdom, and unwavering commitment to helping others unlock their full potential. Ash is a: 🎤 Captivating event host 📝 Insightful lifestyle blogger 🎧 Popular podcast creator 💬 Trusted voice in personal development Her mission? To empower individuals with real-world strategies, positive mindset tools, and actionable advice that lead to lasting transformation. 🔗 Discover Ash Brown’s World 💻 AshSaidit.com – Lifestyle Blog & Event Hub Explore exclusive event invites, honest product reviews, and daily inspiration through Ash’s vibrant online platform. AshSaidit.com is your go-to destination for personal growth content, wellness tips, and authentic storytelling. 🎙️ The Ash Said It Show – Top-Ranked Podcast With over 2,100 episodes and 700,000+ global listens, Ash’s podcast features inspiring interviews, life lessons, and empowerment stories from changemakers across industries. Each episode delivers practical tools and encouragement to help listeners thrive. 🔥 Why Ash Brown Is a Leading Voice in Personal Development Ash Brown stands out for her: ✨ Authentic Optimism – Her contagious positivity helps audiences embrace challenges with confidence 💡 Relatable Advice – Ash shares unfiltered, honest insights that resonate across cultures and backgrounds 🛠️ Actionable Strategies – From mindset shifts to goal-setting, Ash equips listeners with tools to create real change Whether you're seeking career motivation, emotional resilience, or daily inspiration, Ash Brown is the trusted guide to help you rise. 📲 Connect with Ash Brown Website: AshSaidit.com Podcast: The Ash Said It Show (available on Spotify, Apple Podcasts, Google Podcasts) Connect with Ash Brown: Goli Gummy Discounts: https://go.goli.com/1loveash5 Luxury Handbag Discounts: https://www.theofficialathena.... Review Us: https://itunes.apple.com/us/po... Subscribe on YouTube: http://www.youtube.com/c/AshSa... Instagram: https://www.instagram.com/1lov... Facebook: https://...
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    15 minutos
  • Episode 2135 - 30 Years of Professional Theatre Excellence
    Nov 6 2025
    This episode features key insights from Tony Sandrew of the renowned Aurora Theatre. Celebrating its milestone 30th Anniversary Season, the conversation delves into why the Lawrenceville theatrecompany has become a cultural landmark and a major draw for Atlanta professional theatre audiences, attracting patrons from far and wide. 🌟 Why Aurora Theatre is a Standout Cultural Cornerstone According to Tony Sandrew, the Aurora Theatre's enduring success is rooted in two core principles: a deep commitment to community and a fearless approach to diverse programming. The theatre provides high-quality, accessible professional theatre that genuinely reflects the experiences of its diverse patrons, establishing itself as a vital civic anchor in the Downtown Lawrenceville area. 🎄 The 30th Season Spotlight: Christmas Canteen and Major Productions The Aurora Theatre's 30th season kicked off with a sold-out run of The Wiz and swiftly moves into the beloved holiday tradition: "Christmas Canteen." * Christmas Canteen Details: This high-energy spectacular is a cherished family event, packed with custom-written sketches, festive musical numbers, and a touching military tribute segment honoring the sacrifices of service members and their families.
 * Farewell to Ann-Carol: This year marks a significant moment: the final Christmas Canteen appearance by co-founder Ann-Carol. Tony pays tribute to her legacy as the long-time Music Director and her signature song, making this a must-see, emotional event. * The Rest of the Season: The anniversary celebration continues with two major, audience-drawing productions: * "The Play That Goes Wrong": A celebrated, riotous, large-scale comedy.
 * "In The Heights": Lin Manuel Miranda's groundbreaking Broadway musical, focusing on community and culture. 🤝 Community Outreach and The Charm of Lawrenceville The Aurora Theatre extends its impact well beyond the stage through extensive community and educational outreach.Tony highlights robust educational programs, including classes and workshops for all ages, and strategic community partnerships that support local artists and social initiatives. For first-time visitors, Tony describes Downtown Lawrenceville as a charming, walkable destination that has undergone a renaissance, offering unique boutiques and popular local restaurants right near the theatre. The episode concludes with the insight that professional theatre in Atlanta, especially at the Aurora, consistently surprises audiences with its high caliber and scale, proving that exceptional, innovative productions thrive outside of traditional big-city theatre districts. Web: www.auroratheatre.com #AuroraTheatre #TonySandrew #ChristmasCanteen #AtlantaTheatre #LawrencevilleGA #Aurora30thSeason #InTheHeights #ThePlayThatGoesWrong #NewPodcastEpisode #MusicalTheatre #AnnCarolPence #ProfessionalTheatre #ArtsPodcast #AshSaidItShow Ash Brown: Your Ultimate Guide to Inspiration, Empowerment & Action Looking for a motivational speaker, authentic podcaster, or influential media personality who can spark your journey toward personal growth? Meet Ash Brown — a dynamic American powerhouse known for her uplifting energy, relatable wisdom, and unwavering commitment to helping others unlock their full potential. Ash is a: 🎤 Captivating event host 📝 Insightful lifestyle blogger 🎧 Popular podcast creator 💬 Trusted voice in personal development Her mission? To empower individuals with real-world strategies, positive mindset tools, and actionable advice that lead to lasting transformation. 🔗 Discover Ash Brown’s World 💻 AshSaidit.com – Lifestyle Blog & Event Hub Explore exclusive event invites, honest product reviews, and daily inspiration through Ash’s vibrant online platform. AshSaidit.com is your go-to destination for personal growth content, wellness tips, and authentic storytelling. 🎙️ The Ash Said It Show – Top-Ranked Podcast With over 2,100 episodes and 700,000+ global listens, Ash’s podcast features inspiring interviews, life lessons, and empowerment stories from changemakers across industries. Each episode delivers practical tools and encouragement to help listeners thrive. 🔥 Why Ash Brown Is a Leading Voice in Personal Development Ash Brown stands out for her: ✨ Authentic Optimism – Her contagious positivity helps audiences embrace challenges with confidence 💡 Relatable Advice – Ash shares unfiltered, honest insights that resonate across cultures and backgrounds 🛠️ Actionable Strategies – From mindset shifts to goal-setting, Ash equips listeners with tools to create real change Whether you're seeking career motivation, emotional resilience, or daily inspiration, Ash Brown is the trusted guide to help you rise. 📲 Connect with Ash Brown Website: AshSaidit.com Podcast: The Ash Said It Show (available on Spotify, Apple Podcasts, Google Podcasts) Connect with Ash Brown: Goli Gummy Discounts: https://go.goli.com/1loveash5 Luxury Handbag...
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