Big teams, big budgets, big output…but does bigger always mean better? When it comes to content, small teams often have the advantage. They can pivot faster, take risks, and avoid the long approval chains that slow down innovation.

In this episode of Straight to Voicemail, Amanda Smith sits down with Leila Spann, Founder of enbloom Marketing, to explore how small teams can create big-impact content strategies. Leila shares her approach to content strategy, which proves that alignment and smart systems allow even the smallest teams to punch above their weight.

You’ll learn:

• How small teams can create big-impact content with limited resources
• Why content repurposing is the key to maximizing output
• The power of alignment over scale in content strategy

Jump into the conversation:
(00:00) Why we wanted to hear from Leila
(01:30) Why big doesn’t always mean better in content marketing
(02:45) The importance of focus and speed for small teams
(04:00) Leila’s approach to building alignment in small teams
(06:15) How content repurposing helps small teams punch above their weight
(08:00) Why strategy, not scale, should lead your content efforts
(09:20) How to create high-impact content on a limited budget

Straight to Voicemail is for CMOs, CEOs, and Heads of Marketing in B2B tech who want insights from the people who’ve been there. Each episode centers on one big question answered like a voicemail you’ll want to play again.

Don’t miss this conversation! Follow Straight to Voicemail and explore Genius Cuts for more B2B content strategy insights.