Episódios

  • Conversation Domination: John Parkes Reveals the Strategies Behind Our $150M in Ad Spend | #Marketing - Ep. 91

    Conversation Domination: John Parkes Reveals the Strategies Behind Our $150M in Ad Spend | #Marketing - Ep. 91
    Nov 26 2025
    In this episode of The Russell Brunson Show, I share a powerful session from our recent Two Comma Club meeting where John Parkes, the guy who runs all our ads and has profitably spent more than one hundred and fifty million dollars, breaks down what conversation domination really means. Inside our higher level programs we focus on what is working right now, and John shows exactly how to use Meta Ads to be everywhere your dream customers look so you become the only voice they see. Key Highlights: ◼️What conversation domination actually means and how to show up everywhere your market is paying attention ◼️The DWELL method for building audiences that convert instead of just clicking ◼️How to use engagement, traffic, data, and layered audiences without confusing the algorithm ◼️The “special ops” way to run ads and get sales and leads for pennies on the dollar ◼️Why simple, native videos outperform polished creative and boost show-up rates If you run Meta ads or want to, this session will shift how you think about traffic. Winning with paid ads is not guessing. It is building the right audiences, structuring campaigns so the algorithm learns fast, and putting messages in front of people who already care. John shows the framework that makes campaigns cheaper, smarter, and more predictable. Take notes, refine your targeting, and start applying these principles. ◼️If you’ve got a product, offer, service… or idea… I’ll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠ ◼️Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices
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    54 minutos
  • Offers Will Change Your Life: The Stories Behind My Biggest Turning Points | #Success - Ep. 90

    Offers Will Change Your Life: The Stories Behind My Biggest Turning Points | #Success - Ep. 90
    Nov 24 2025
    In this episode of The Russell Brunson Show, I share one of my favorite presentations I ever gave at Myron Golden’s event. The entire event was about offers, so Myron asked me to walk through my personal journey with them. But not just the mechanics of an offer and all the typical stuff… He wanted me to share the real stories… The terrifying moments… And the breakthroughs that happen when you have the courage and determination to put out an offer. In this episode, you’ll hear the five times in my life when a single offer literally changed everything for me. This one skill saved my business more times than I can count at this point, and has made all of my success possible. If you have ever doubted yourself, felt stuck financially, or wondered how to create momentum when everything feels impossible, this episode will show you what is actually possible when you learn how to build and launch irresistible offers. Key Highlights: ◼️Why the person who makes the most offers always wins, even if some fail! ◼️The Christmas couch story and the first offer that changed everything ◼️How a high ticket idea created under pressure saved payroll and became a five year revenue machine ◼️What happened when every merchant account disappeared overnight and how a one thousand dollar teleseminar offer kept the company alive ◼️The ClickFunnels launch that failed six times before a room of three hundred people triggered a billion dollar breakthrough ◼️The twenty million dollar library vision no bank believed in and the million dollar seat offer that raised fourteen million dollars in Mexico If there is one theme that has repeated itself in my life over the last twenty plus years, it is this: Whenever I hit a wall, whenever I felt out of ideas, whenever I thought everything was about to collapse, the thing that turned everything around was an offer. I hope this episode gives you the belief and the tools to start putting more offers into the world because you are always one offer away… ◼️If you’ve got a product, offer, service… or idea… I’ll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠ ◼️Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices
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    36 minutos
  • Jason Friedman’s Customer Retention System For Raving Superfans | #Marketing - Ep. 89

    Jason Friedman’s Customer Retention System For Raving Superfans | #Marketing - Ep. 89
    Nov 19 2025
    In this episode of The Russell Brunson Show, I brought in one of my secret weapons from Inner Circle and Atlas, Jason Friedman. Jason is the guy I think about when I hear “customer experience” and “retention.” I am obsessed with funnels, traffic, and selling online, but Jason walked into our Mastermind in Paradise and basically said, “Cool… but what happens after they say yes?” What followed was one of the clearest frameworks I’ve ever seen for turning customers into raving recruiters so your revenue grows without buying more clicks. Key Highlights: ◼️Why entrepreneurs stay “addicted to strangers,” and how Jason reframes ROAS as Return On Audience Success so your funnels stop leaking profit. ◼️The theater director who scripted audience reactions on command, and how that principle lets you choreograph customer transformation instead of hoping it happens. ◼️Jason’s Kinetic Customer Formula that ties attitude, behavior, momentum, and friction into a system that drives renewals, ascensions, and referrals. ◼️Simple retention moves you can apply immediately, like accelerating time-to-first-value, creating win streaks, and fixing hidden friction points. ◼️How personalization, gamification, and “unreasonable” small touches create emotional connection and make your programs sticky. ◼️Why the future of online business belongs to entrepreneurs who build back-end funnels that turn current customers into their strongest promoters. If you run funnels, sell courses or coaching, or drive any kind of online sales, this episode will help you make more money from the customers you already have while building something that is AI-proof and future-proof. Listen in, take notes, and then start redesigning your customer journey so your experiences compound long after the initial sale! ◼️If you’ve got a product, offer, service… or idea… I’ll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠ ◼️Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    20 minutos
  • The Art of Public Speaking by Dale Carnegie: How to Speak So People Listen | #Success - Ep. 88

    The Art of Public Speaking by Dale Carnegie: How to Speak So People Listen | #Success - Ep. 88
    Nov 17 2025
    In this episode of The Russell Brunson Show, we’re talking public speaking… Something that’s second only to death on people’s list of things that terrify them! Haha! Before I ever dreamed of stepping on a stage, I was just an internet ‘nerd’ trying to make money online. In this episode, I share the story of how I first discovered the art of public speaking, why it terrified me, and the moment I saw someone speak with so much conviction that it changed my entire life trajectory. I also dive into the original version of The Art of Public Speaking by the real Dale Carnegie, why this rare edition matters, and the single biggest lesson it teaches about becoming a powerful communicator. If you have a message, a product, or a mission you believe in, this episode will shift the way you think about sharing it. Key Highlights: ◼️The day I watched speakers make 60k and 100k from stage and realized that speaking to sell was a real skill ◼️How I overcame my fear of public speaking by learning persuasion first, not performance ◼️The emotional story of a speaker whose message reached me at exactly the moment I needed it ◼️The truth I’ve learned watching 250 plus Funnel Hacking Live speakers and why passion always beats technique ◼️What the original Dale Carnegie taught about conviction, belief, and why loving your message matters more than perfect delivery The power of public speaking isn’t about flawless articulation. It is about falling in love with what you are sharing so deeply that people feel it when you talk. That was true for me when I started talking about funnels, and it is still true for me today as I study the roots of great communication. If you’re looking to improve on your public speaking… This episode (and book!) is for you! ◼️⁠https://russellbrunson.com/notes⁠ ◼️If you’ve got a product, offer, service… or idea… I’ll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠ ◼️Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices
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    12 minutos
  • The Spy Quiz That Drove Millions of Leads with Andrew Bustamante | #Marketing - Ep. 87

    The Spy Quiz That Drove Millions of Leads with Andrew Bustamante | #Marketing - Ep. 87
    Nov 12 2025
    I kept seeing this guy everywhere online. Then I opened my Instagram DMs and found a message from 2021: “I’m the first ex-CIA officer to launch an information product… everything I’ve learned came from you.” A year later he went viral using the exact earned-media playbook from Traffic Secrets, stacked podcast appearances, and sent all that attention to one link that fed his funnel. In this episode I sit down with Andrew Bustamante to unpack how he went from CIA to info business, why his name started triggering the algorithm, and how a single quiz became the engine that turned curiosity into qualified buyers. Key Highlights: ◼️The earned-media ladder that took him from small shows to the biggest podcasts and sent every viewer to one conversion link ◼️How a CIA-inspired spy quiz filters for personality, pinpoints a weakness, and turns attention into buyers ◼️The zero-ad viral strategy he ran on repeat and when to layer paid traffic on top of it ◼️CIA tradecraft mapped to marketing: adopt vocabulary, build commonality first, then shift beliefs, plus the nine-month conversion model ◼️Inside his value ladder: tripwire, smart order bumps, a daily intelligence brief, community, and high-ticket experiences that move readers into video buyers Most people chase views, but people like Andrew simply demand views by being so interesting and informative! He proves you can turn story, psychology, and smart funnels into a system that compounds without brute-force ad spend. If you run content, a podcast circuit, or a personal brand, study this one. Build a single path for attention. Use a diagnostic that creates desire to fix a revealed weakness. Move customers up with offers that prepare them for the next medium and the next level. That is how you turn interviews into income and strangers into true fans. This episode of The Russell Brunson Show will self-destruct in 3…2…1… ◼️If you’ve got a product, offer, service… or idea… I’ll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠ ◼️Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Want to learn more from Andrew? Find your Spy Superpower: https://yt.everydayspy.com/47oTFXR Read Andrew’s CIA book ‘Shadow Cell’: https://geni.us/ShadowCellBook Follow Andy on YouTube: https://youtube.com/@Andrew-Bustamante Explore Spy School: https://everydayspy.com/ Support Andy's sponsor Axolt Brain: https://axoltbrain.com/andy Listen to the podcast: https://youtube.com/@EverydaySpyPodcast Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 hora e 17 minutos
  • Peter Cuneo Reveals Secret Strategies That Turned Marvel Studios Into a Billion-Dollar Empire | #Success - Ep. 86

    Peter Cuneo Reveals Secret Strategies That Turned Marvel Studios Into a Billion-Dollar Empire | #Success - Ep. 86
    Nov 10 2025
    I got an email from someone saying, “Hey, you should interview this guy… He used to be the CEO of Marvel.” And I thought... wait, like Marvel-Marvel? As in Iron Man and Spider-Man?? Yeah… That guy. His name’s Peter Cuneo, and what he shared about leadership, storytelling, and turnarounds is pure gold. We talked about how he rebuilt Marvel from the ground up, and got to learn multiple lessons that will be in his upcoming book! He’s one of the most fascinating leaders I’ve ever talked to. What he did at Marvel wasn’t just a financial turnaround, it was a transformation in leadership, storytelling, and how to connect people emotionally to a brand. Key Highlights: ◼️How Marvel used character development to rebuild emotional connection with fans ◼️Why great leaders embrace flaws and authenticity to build trust ◼️How consistent communication (like Peter’s pizza lunches) transforms culture ◼️Why strong leaders take ownership, admit mistakes, and lead through change ◼️The leadership framework behind his upcoming book Super Hero Leadership This conversation completely reframed how I think about leadership. Peter reminded me that people don’t follow products or plans… They follow characters. The same way fans connect to Iron Man or Captain America, your customers and employees connect to you when you let them see who you really are…. And communicate effectively with your team! ◼️If you’ve got a product, offer, service… or idea… I’ll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠ https://sellingonline.com/podcast⁠⁠ ◼️Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices
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    35 minutos
  • The Small Book From the 1930’s That Reminded Me Why I Love Selling | #Sales - Ep. 85

    The Small Book From the 1930’s That Reminded Me Why I Love Selling | #Sales - Ep. 85
    Nov 5 2025
    Selling isn’t something you have to do… It’s something you get to do! When I first picked up The Romance of Selling, it completely reignited my passion for what we do as entrepreneurs. This book reminded me that selling isn’t about pressure, manipulation, or tactics. It’s about excitement, belief, and love for the thing you’re sharing with the world. In this episode of The Russell Brunson Show, I share what I learned from the book and how it connects to my own journey. From knocking doors as a missionary to failing in my first infomercial, I talk about the moment I realized that selling is really about energy and certainty. When you’re genuinely excited about what you have, that enthusiasm transfers to other people. And that’s when sales become effortless. Key Highlights: ◼️Why enthusiasm will always outperform the perfect script ◼️The difference between entrepreneurs, technicians, and true salespeople ◼️How a failed infomercial taught me the real meaning of belief in your offer ◼️The power of energy and certainty to move people to action ◼️Why selling is the greatest expression of service and leadership Here’s the truth: selling isn’t just how you make money, it’s how you change lives. When you sell, you’re inviting someone into a new story. You’re giving them hope, possibility, and transformation. That’s why I love this game so much. It’s not about closing deals. It’s about opening doors. ◼️If you want to go deeper and see my personal notes on The Romance of Selling, you can grab them here: https://russellbrunson.com/notes ◼️If you’ve got a product, offer, service… or idea… I’ll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠ https://sellingonline.com/podcast⁠⁠ ◼️Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices
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    12 minutos
  • The Secret to Building a Business That Thrives in the AI Era | #Success - Ep. 84

    The Secret to Building a Business That Thrives in the AI Era | #Success - Ep. 84
    Nov 3 2025
    AI is changing everything. Jobs are disappearing. Industries are majorly changing overnight. And yea… while most people are panicking… The next generation of entrepreneurs will be the ones who create and sell opportunities. In this episode of The Russell Brunson Show, I share what I’ve learned after six days of Inner Circle meetings with some of the smartest business owners in the world. You’ll hear how AI is transforming business models, where the biggest opportunities are emerging, and why the real gold rush of the next few years will come from helping others make money… Not just making it yourself. Key Highlights: ◼️Why AI will make most traditional jobs obsolete sooner than you think ◼️How entrepreneurs can make more money with smaller teams using AI ◼️The danger of a “jobless economy” and what it means for customers ◼️Why the biggest winners will be those who sell opportunity ◼️How to turn your existing product, service, or framework into a scalable opportunity This conversation is a wake-up call for every entrepreneur who’s paying attention. The old ways of doing business are vanishing fast, but new paths are opening for those willing to build them. If you can help someone else earn income, find meaning, or unlock a skill that changes their life, you’ll never run out of customers. The future isn’t about competing with machines…It’s about teaching humans how to win in a world shaped by them! ◼️If you’ve got a product, offer, service… or idea… I’ll show you how to sell it (the RIGHT way) Register for my next event →⁠ https://sellingonline.com/podcast⁠ ◼️Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices
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    19 minutos