Episódios

  • #808 Going Deep With Your Customers

    #808 Going Deep With Your Customers
    May 22 2025
    What 160 founders taught us at DC Mexico—why deep customer engagement beats ads, how group workshops are replacing sales calls, what lifestyle entrepreneurs can learn from the FIRE movement, and how financial clarity and community still drive the biggest results. CHAPTERS (00:00:34) DC Mexico Recap (00:02:42) Why We Do This (Essay by Jeff Pecaro) (00:06:23) Deep Giveaways That Convert (00:12:31) High Ticket Offers (00:15:30) Lifestyle Business vs. FIRE Movement (00:19:07) Masterminds as Money Makers (00:21:08) The Real Challenge of Parenting? (00:24:49) Pivots and Resetting the Vision (00:25:58) Real AI Workflows Founders Are Using (00:26:31) Clarity, Courage, and Deal-Making (00:27:45) Nailing Your Best Marketing Channel (00:29:00) Know Your P&L CONNECT Dan “at” tropicalmba dot com Ian “at” tropicalmba dot com LINKS Join the DC (http://dynamitecircle.com) Subscribe to the newsletter (https://tropicalmba.com/subscribe) Follow us on Instagram (https://www.instagram.com/tropicalmba/) Free resources for business owners (https://tropicalmba.com/resources) MORE EPISODES The Roadmap for Turning a Skill Into a $1M Business (https://tropicalmba.com/episodes/7-figure-productized-business) The Unexpected Downsides of Selling Your Business (https://tropicalmba.com/episodes/exit-founders-disappointed) Success Without Sacrifice? (https://tropicalmba.com/episodes/success-without-sacrifice) Shiny Object Syndrome (https://tropicalmba.com/episodes/shiny-object-syndrome) The Anti-Agency Agency + High ROI Customer Service Strategies (https://tropicalmba.com/episodes/anti-agency-high-roi)
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    33 minutos
  • #807 Location is Leverage

    #807 Location is Leverage
    May 15 2025
    Dan shares how advanced digital nomads use geography as a lever for business growth—and why most people get it wrong. If you’re going to travel, do it with intention. This episode breaks down how. CHAPTERS (00:02:00) The Embargo on “Digital Nomad” (00:02:35) Why Most Nomads Miss the Point (00:05:38) 4 Ways to Travel Smart and Build Faster (00:06:13) Leverage Financial Arbitrage (00:09:16) Curate Better Relationships (00:16:20) Pick Places That Serve Your Goals (00:21:49) Reduce Lifestyle Overhead (00:22:30) Advanced vs. Beginner Nomading (00:25:09) Pitfalls to Avoid: Currency Traps, Isolation, Network Ceilings (00:29:44) The Challenge of Finding a Life Partner (00:31:46) Nomading as a Lever, Not a Lifestyle CONNECT Dan “at” tropicalmba dot com Ian “at” tropicalmba dot com LINKS Join the DC (http://dynamitecircle.com) Subscribe to the newsletter (https://tropicalmba.com/subscribe) Follow us on Instagram (https://www.instagram.com/tropicalmba/) Free resources for business owners (https://tropicalmba.com/resources) MORE EPISODES The Roadmap for Turning a Skill Into a $1M Business (https://tropicalmba.com/episodes/7-figure-productized-business) The Unexpected Downsides of Selling Your Business (https://tropicalmba.com/episodes/exit-founders-disappointed) Success Without Sacrifice? (https://tropicalmba.com/episodes/success-without-sacrifice) Shiny Object Syndrome (https://tropicalmba.com/episodes/shiny-object-syndrome) The Anti-Agency Agency + High ROI Customer Service Strategies (https://tropicalmba.com/episodes/anti-agency-high-roi)
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    33 minutos
  • #806 50/50 Partnerships: Saying the Quiet Part Out Loud

    #806 50/50 Partnerships: Saying the Quiet Part Out Loud
    May 8 2025
    Dan shares why most bootstrapped business partnerships go sideways—and what to do if yours already has. Resources Mentioned: ● When Partners Fall Out (HBR article) (https://hbr.org/1986/11/when-partners-fall-out) ● Tropical MBA financial dashboards (https://tropicalmba.com/resources) CHAPTERS (00:00:13) Why This Episode Exists (00:01:27) The Bootstrapper’s Dilemma (00:03:07) The Gridlock Problem (00:04:56) When Life Goals Shift (00:06:32) The Ownership Trap (00:08:04) Why Money Makes It Worse (00:09:14) Identity, Resentment, and Role Confusion (00:15:24) The Minority Partner Illusion (00:17:26) Rock Band Rules (00:26:53) How to Reset a Broken Partnership (00:27:46) The Ultimate Test (00:30:15) The Goal: One Plus One Equals More Than Two CONNECT Dan “at” tropicalmba dot com Ian “at” tropicalmba dot com LINKS Join the DC (http://dynamitecircle.com) Subscribe to the newsletter (https://tropicalmba.com/subscribe) Follow us on Instagram (https://www.instagram.com/tropicalmba/) Free resources for business owners (https://tropicalmba.com/resources) MORE EPISODES The Roadmap for Turning a Skill Into a $1M Business (https://tropicalmba.com/episodes/7-figure-productized-business) The Unexpected Downsides of Selling Your Business (https://tropicalmba.com/episodes/exit-founders-disappointed) Success Without Sacrifice? (https://tropicalmba.com/episodes/success-without-sacrifice) Shiny Object Syndrome (https://tropicalmba.com/episodes/shiny-object-syndrome) The Anti-Agency Agency + High ROI Customer Service Strategies (https://tropicalmba.com/episodes/anti-agency-high-roi)
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    32 minutos
  • #805 What Every Profitable Business Gets Right

    #805 What Every Profitable Business Gets Right
    May 1 2025
    This week, Dan goes back to the basics—because that’s where the breakthroughs often live. This might be the single most important episode you listen to, especially if you feel like you’ve hit a plateau. He lays out the fundamentals of crafting a compelling offer, why most founders avoid doing it, and how your aversion to rejection might be holding you back from growth. Resources Mentioned: Download Dan's Offer Worksheet (https://docs.google.com/document/d/1KeJZIy006b-EijEcXnA2aFuQuhRlACoKkX4p-baY8s4/edit?usp=sharing) $100M Offers by Alex Hormozi (https://www.amazon.com/100M-Offers-People-Stupid-Saying/dp/173747574X/ref=sr_1_1_sspa?dib=eyJ2IjoiMSJ9.WferudpATTv2sOO4MGczmtxmW2Pa5ynbJaA1CnNLXmo2q9EsJBSBtlmjGQlP2NUurzmf7rM_RhgyNZ_tdvWeB_dLUC78-SnrCwlDmrPJqZiqoMNZi4-n5YZHg9ptwnpVfu2DvL8XCSjs829vOg7VtJ9qfmlJGK8yxD6NarM13uc4OUgqAFXDNdAWRY733cXG84l56HLe_WB6WczCgkIf48C7Uwo6e9kyFUH6MRUKQhKmziBIjX29td7_n4BsOgZcEWgtHEnsXH4_35z1rb-zI3a8gYVPEFh_vs8TFMu_ROY.tzKMDIY6NUrehnGctwxRplladKrVPGFXoqvTf_rJPBU&dib_tag=se&keywords=100m+offers+alex+hormozi&qid=1746029751&sr=8-1-spons&sp_csd=d2lkZ2V0TmFtZT1zcF9hdGY&psc=1) The Ultimate Sales Letter by Dan Kennedy (https://www.amazon.com/Ultimate-Sales-Letter-4th-Customers/dp/B07P19G3Q5/ref=sr_1_1?crid=3LBCPUX4R97TN&dib=eyJ2IjoiMSJ9.7tPW5zZqKUD21ytW_EwU1w.IC1Pl_8nl-B0qO-c1XCTr9ohT9iW4zw6OiUZ2I2ZRvI&dib_tag=se&keywords=dan+kennedy+ultimate+sales+letter&qid=1746029799&s=audible&sprefix=dan+kennedy+ultimate+sales+lette%2Caudible%2C139&sr=1-1) CHAPTERS (00:00:00) – The Biggest Lever Under $300K (00:00:29) – Back to Basics: Offers (00:02:07) – Offer vs Product (00:03:57) – Why Founders Avoid Offers (00:07:34) – Testing in the Market (00:08:57) – The Offer Framework (00:13:14) – Iterate and De-Risk (00:16:08) – Final Thoughts & Resources CONNECT Dan “at” tropicalmba dot com Ian “at” tropicalmba dot com LINKS Join the DC Subscribe to the newsletter Follow us on Instagram MORE EPISODES The Roadmap for Turning a Skill Into a $1M Business (https://tropicalmba.com/episodes/7-figure-productized-business) The Unexpected Downsides of Selling Your Business (https://tropicalmba.com/episodes/exit-founders-disappointed) Success Without Sacrifice? (https://tropicalmba.com/episodes/success-without-sacrifice) Shiny Object Syndrome (https://tropicalmba.com/episodes/shiny-object-syndrome) The Anti-Agency Agency + High ROI Customer Service Strategies (https://tropicalmba.com/episodes/anti-agency-high-roi)
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    18 minutos
  • #804 Marketing to High-Dollar Clients

    #804 Marketing to High-Dollar Clients
    Apr 24 2025
    Dan shares a relationship-first strategy for landing bigger deals—no funnels, no ads, just a focused system that’s often more affordable and effective than a social media strategy. He’s joined by agency owner James Feng, who’s using this approach to grow from $300K to $1M. (Dan's template) The Rolodex Method + Marketing Tracker (https://docs.google.com/document/d/1jRV_ncgCWAMRB7tZZtnO7x0Tn5sE46-tYkwN6paVG3A/edit?usp=sharing) CHAPTERS (00:00:00) Intro (00:01:01) The Old School Way to Get Your Dream Clients (00:04:00) How high-level decision makers make decisions (00:06:03) Agency Owner $300K to $1M (00:07:38) Who is James Feng? (00:11:22) Adjusting Pricing for Better Client Acquisition (00:13:49) Understanding the Landscape of High-Level Accounts (00:15:34) Building Relationships with Key Decision Makers (00:22:36) The Rolodex Hustle: Creating a System for Networking (00:27:22) Leveraging Cultural Insights for Business Success CONNECT Dan “at” tropicalmba dot com Ian “at” tropicalmba dot com LINKS Join the DC (http://dynamitecircle.com) Subscribe to the newsletter (https://tropicalmba.com/subscribe) Follow us on Instagram (https://www.instagram.com/tropicalmba/) MORE EPISODES The Roadmap for Turning a Skill Into a $1M Business (https://tropicalmba.com/episodes/7-figure-productized-business) The Unexpected Downsides of Selling Your Business (https://tropicalmba.com/episodes/exit-founders-disappointed) Success Without Sacrifice? (https://tropicalmba.com/episodes/success-without-sacrifice) Shiny Object Syndrome (https://tropicalmba.com/episodes/shiny-object-syndrome) The Anti-Agency Agency + High ROI Customer Service Strategies (https://tropicalmba.com/episodes/anti-agency-high-roi)
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    35 minutos
  • #803 I Can’t Stick With It. Should I?

    #803 I Can’t Stick With It. Should I?
    Apr 17 2025
    What if your struggle to follow through isn’t a discipline problem — but a signal? This week, Dan unpacks why many entrepreneurs bounce between ideas early on, and how that phase might be necessary, not broken. He shares a simple framework for telling the difference between just another project… and a business worth going all-in on. CHAPTERS (00:00:13) Intro + Listener Question (00:02:03) Why $150/Month Is a Great Start (00:02:58) The 100 Ideas Phase (00:03:48) Recognizing Early Market Signals (00:04:51) Execution Only Matters After Momentum (00:07:18) The Classic Founder Venn Diagram (00:07:59) Pitfalls of Passion Projects (00:11:54) High Ticket vs. Consumer Products (00:13:54) Designing Your First Offer (00:15:04) Why Market Feedback Solves the Focus Problem (00:16:17) Final Advice: Stay Playful and Keep Experimenting CONNECT Dan “at” tropicalmba dot com Ian “at” tropicalmba dot com LINKS Join the DC (http://dynamitecircle.com/) Subscribe to the newsletter (https://tropicalmba.com/subscribe) Follow us on Instagram (https://www.instagram.com/tropicalmba/) MORE EPISODES The Roadmap for Turning a Skill Into a $1M Business (https://tropicalmba.com/episodes/7-figure-productized-business) The Unexpected Downsides of Selling Your Business (https://tropicalmba.com/episodes/exit-founders-disappointed) Success Without Sacrifice? (https://tropicalmba.com/episodes/success-without-sacrifice) Shiny Object Syndrome (https://tropicalmba.com/episodes/shiny-object-syndrome) The Anti-Agency Agency + High ROI Customer Service Strategies (https://tropicalmba.com/episodes/anti-agency-high-roi)
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    17 minutos
  • #802 The 10 Behaviors Killing Your Business — Masked as Productivity

    #802 The 10 Behaviors Killing Your Business — Masked as Productivity
    Apr 10 2025
    Some of the “smart moves” founders make might be signs of hidden resistance. This week, Dan and Ian break down 10 behaviors that can quietly kill momentum, from expanding marketing channels too early to pausing sales during busy stretches. They also dive into why scaling too soon backfires, the hidden risks of declining assets, and what happens when you delay building management layers. CHAPTERS (00:00:13) Introduction (00:01:09) Understanding Resistance in Business and In Life (00:04:51) A Balanced Marketing Diet (Finally!) (00:09:15) Pause Selling Because We’re So Busy! (00:12:03) Keeping Team Members Maximally Busy (00:16:08) Cutting a Clever Deal With a Declining Asset (00:20:47) I Simply Won’t Do ideas That Don’t Scale! (00:25:01) I’m Going to Quit My Job! (00:28:04) The Myth of the Great Idea (00:32:11) I’m Re-Investing In My Product! (00:35:38) Building an Audience: Start With The Basics (00:38:33) Should I Build Out a Management Layer? Tempting! CONNECT Dan “at” tropicalmba dot com Ian “at” tropicalmba dot com LINKS Join the DC (http://dynamitecircle.com/) Subscribe to the newsletter (https://tropicalmba.com/subscribe) Follow us on Instagram (https://www.instagram.com/tropicalmba/) MORE EPISODES The Roadmap for Turning a Skill Into a $1M Business (https://tropicalmba.com/episodes/7-figure-productized-business) The Unexpected Downsides of Selling Your Business (https://tropicalmba.com/episodes/exit-founders-disappointed) Success Without Sacrifice? (https://tropicalmba.com/episodes/success-without-sacrifice) Shiny Object Syndrome (https://tropicalmba.com/episodes/shiny-object-syndrome) The Anti-Agency Agency + High ROI Customer Service Strategies (https://tropicalmba.com/episodes/anti-agency-high-roi)
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    42 minutos
  • #801 Why Founders Stall at $300K + The Blank Sheet

    #801 Why Founders Stall at $300K + The Blank Sheet
    Apr 3 2025
    Dan shares strategies for creating value as an entrepreneur - from maximizing personal productivity to defending your creative space so you can build something meaningful. He breaks down the common roadblocks entrepreneurs face at the $300K revenue mark and shares practical wisdom for navigating difficult personalities in business and in life. Book recos form the episode: “Getting Things Done” (https://www.amazon.com/Getting-Things-Done-Workbook-Productivity/dp/0143133438/ref=asc_df_0143133438?mcid=8cf409580165307c978272271b141e8d&hvocijid=15444100736713862639-0143133438-&hvexpln=73&tag=hyprod-20&linkCode=df0&hvadid=721245378154&hvpos=&hvnetw=g&hvrand=15444100736713862639&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9007527&hvtargid=pla-2281435179258&psc=1) “5 Types of People Who Can Ruin Your Life” (https://www.amazon.com/Types-People-Ruin-Your-Life/dp/B0DV6KLYC6/ref=sr_1_1?crid=2XI6HASJOC1CI&dib=eyJ2IjoiMSJ9.vB7JCEt3Og8cDygXrXeEWuprrnGZbCo9bXz_8hivMgw.ljlmur6bThrAhnt8mX938E0x47HbPWXHVGLTBrS1JwI&dib_tag=se&keywords=5+types+of+people+who+can+ruin+your+life+workbook&qid=1743617303&sprefix=5+types+of+peo%2Caps%2C121&sr=8-1) “The Courage to Be Disliked” (https://www.amazon.com/The-Courage-to-Be-Disliked-audiobook/dp/B07BRPW98K/ref=sr_1_1?crid=2J6KLS4URJPZ&dib=eyJ2IjoiMSJ9.6M0xO7k-7OIyut3WpFLx89nhn98gTCAwAFJbzRcsBAsPYnWu8eYEzx6UuC9P43UDe-4GfUHDnBPOxhPsiCPZ5EjePC6L_-mhWJ0xAy26V-M.wyFwtN60MQaRbI5NabZRkzp2HRhm4B4dCdxhHMjIgjg&dib_tag=se&keywords=the+courage+to+be+disliked&qid=1743617338&s=audible&sprefix=the+courage+to+b%2Caudible%2C133&sr=1-1) CHAPTERS (00:00:13) Intro (00:00:45) “Entrepreneurs create more value than they consume” (00:02:12) Create & define space for creativity (00:03:52) Consistency in daily activities (00:04:55) “Getting Things Done” (00:05:59) What’s your “one thing”? (00:06:22) Setting up for reactive success (00:08:30) Being your own leader (Manage productive time) (00:11:40) Change meeting structure to protect creative time (00:15:17) The $300K sticking point (00:15:55) Key blockers: marketing systems & hiring decisions (00:17:46) Taking a pay cut in order to grow (00:18:53) Scale beyond one-to-one service delivery (00:19:56) Organizational design is critical (00:21:18) “The Five Types of People Who Will Ruin Your Life” (00:23:07) “The Courage to Be Disliked” (00:24:11) Improving business and personal relationships (00:25:39) Wrap Up CONNECT Dan “at” tropicalmba dot com Ian “at” tropicalmba dot com LINKS Join the DC (http://dynamitecircle.com/) Follow us on Instagram (https://www.instagram.com/tropicalmba/) PLAYLIST "The Tailwind Index" & Dodging Business Blindspots (https://tropicalmba.com/episodes/tailwind-index-dodging-business) The Unexpected Downsides of Selling Your Business (https://tropicalmba.com/episodes/exit-founders-disappointed) Success Without Sacrifice? (https://tropicalmba.com/episodes/success-without-sacrifice)
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    27 minutos