Títulos em Marketing e Vendas

Big Day Wisdom is a high-energy, motivational playbook for life, leadership, and sales, written in Eric Bam’s unmistakably bold, honest, and heart-forward voice. Each chapter serves as a powerful reminder that personal growth, success, and fulfillment are not found in massive, one-time actions—but in showing up consistently, giving generously, and leading with purpose every day.

Generative AI for Writers is your guide to escaping the echo chamber. This audiobook unpacks how to use AI tools like ChatGPT, Claude, and copy generators without becoming generic. It's not just about prompts. It’s about positioning, strategy, and protecting the soul of your message.

Are you an excavation or septic contractor trying to grow your business but tired of guessing what works online? You’re not alone. In an industry dominated by boots-on-the-ground hard work, most digital marketing advice completely misses the mark. This book changes that. Written specifically for excavation and septic contractors, this is the first comprehensive playbook that breaks down how to attract high-quality leads, build a local brand, and scale your revenue—without wasting money on bad lead vendors or generic marketing agencies.

noteで話題沸騰！ 弱さは強みに変えられる好きなことで働くのに必要な「戦略」と「戦術」、そして「覚悟」！――けんすう（起業家）なんで我々が会社を辞めた時にこの本がなかったんですか？

Selling can feel like a necessary evil, but it doesn't have to be. In Authentic Selling®, internationally recognized sales expert Kendrick Shope reveals the secrets to selling with integrity, compassion, and undeniable success. This isn't just another sales book. It's a blueprint for entrepreneurs, business owners, and sales professionals who want to make millions without sacrificing who they are.

Are you tired of feeling intimidated and taken advantage of during negotiations? What if I told you that you could have fun negotiating and still get everything you want? Introducing How to Have Fun Negotiating by master negotiator Jerry Minchey. This book will not only teach you the secrets to becoming a confident and powerful negotiator, but it will also change your life and give you a competitive edge in any negotiation.

Working with big-budget, larger clients can make many of your business problems go away - FAST! The vast majority of businesses, however, don't have an on-going sales and marketing program to regularly attract and land larger clients. Let alone, a program that works while you sleep. But that can all change. By implementing the steps in Landing Whales you will be able to embed a proven process to build relationships with larger clients on-demand and at scale. Which enables you to grow your revenue, your profit, and your income in less time and with less stress.

Are you passionate about kombucha and ready to turn your enthusiasm into a thriving business? Starting a kombucha brewing business can be a rewarding and lucrative venture, but it requires careful planning, knowledge, and dedication to get it right. Kombucha Enterprise is your comprehensive guide to launching your own kombucha brand with confidence. From understanding the fermentation basics to developing unique flavors and scaling your operations, this book covers all aspects needed to dive into the booming kombucha industry.

In The Perfect Launch System, Jon LaClare—founder of Harvest Growth and marketing veteran behind household names like OxiClean and Nabisco’s 100-Calorie Packs—pulls back the curtain on the proven launch formula that has helped hundreds of products generate more than $2 billion in total revenue. Whether you’re an inventor with a brand-new product, a seasoned entrepreneur, or a marketer looking to scale a business, this book gives you a step-by-step blueprint for launching marketing campaigns — smarter, faster, and more profitably.

Barnaby Wynter has been developing his acclaimed Brand Bucket® marketing approach for over 20 years, helping his clients around the world to consistently turn potential customers into long-term customers. The approach turned out to be so successful that it has since been rolled out and applied to over 470 businesses and organisations worldwide.

You know sales is essential to your business. But you’re nearly burned out from trying to meet your quota. Lately, you’ve begun wondering if sales is really your calling. The problem isn’t you. You’re simply missing the fundamentals you need to succeed. That’s why The B2B Sales Playbook is packed with strategies for closing deals across all sales sizes and sectors.

Transform your B2B product onboarding into a bridge to lasting customer success. Why do some B2B products achieve widespread adoption while others struggle with low engagement and high churn? The answer lies in how effectively companies guide users from initial interest to lasting transformation. Drawing from his experience helping companies like Zapier, Appcues, and Outsystems improve their onboarding, Ramli John reveals why traditional approaches fall short as organizations scale.

If You Could Build an AI Star Without Showing Your Face, Would You? Imagine creating an AI influencer that grows your brand, generates income, and captivates audiences – all while you stay behind the scenes. This audiobook guides you through crafting lifelike AI influencers that dominate social media, drive sales, and capture attention. Build a virtual star that never tires, never takes breaks, and never asks for a raise. What You'll Discover: • How to launch your first AI influencer quickly – no tech skills required.

El marketing no es magia. Es estrategia. Maestría en Marketing Estratégico es una guía clara, directa y sin relleno para emprendedores que buscan resultados reales. Aquí no encontrarás teorías vacías ni fórmulas milagrosas, sino un sistema estructurado que puedes aplicar desde hoy para diferenciarte, posicionarte y vender con propósito. Descubre cómo entender a tu cliente real, diseñar ofertas irresistibles, crear mensajes que conectan y construir un ecosistema de marketing que funcione en la vida real.

Every day, you're selling a story, whether you realize it or not. To your customers. Your team. Your family. And most of all, to yourself. That story drives every decision you make. It fuels your momentum or feeds your excuses. Get the story wrong, and you stay stuck. Get it right, and success becomes inevitable. Here's the kicker: You don't need more hustle. You need a better story. In I Think I Swallowed an Elephant, two-time New York Times bestselling authors Bryan and Jeffrey Eisenberg reveal how to shift your inner narrative and build systems that create results without burnout.

This book is for HR leaders, talent acquisition professionals, marketing and communications experts, and C-suite executives who know that talent is their greatest competitive advantage—but struggle to turn that into a brand that actually attracts and retains top performers. If you want to turn your employer brand into a strategic business asset, this book is for you. If you need a clear roadmap to cut through the noise and create real impact, this book is for you. If you’re ready to ditch short-term campaigns and build a brand that works long-term, this book is for you.

Leveraging the power of emotional intelligence ensures you are better able to relate and respond to your clients, allowing you to unlock higher sales.

Ob neue Technologien, Sneaker oder das Nachbarschaftscafé – oft scheitern großartige Ideen trotz erheblicher Investitionen an fehlendem Feinschliff oder mangelnder Kundenresonanz. Doch mit den richtigen Methoden kann aus jeder Idee ein Markterfolg werden.

「石の上にも3年」はもう古い！　美容師はもっと稼げる職業になる！！3か月で即戦力、Z世代が次々応募してくる関西No.1美容室代表が教える、“人が辞めない会社”のつくり方。

The New Science of Customer Relationships: Delivering the One-to-One Promise with AI is a science-based and insightful new approach to integrating the latest generative AI technologies into your company's customer communications. Analytics and marketing experts Thomas Davenport and Jim Sterne walk you through the technology and tools you need to understand, the data you need to collect, the processes you need to implement, and the ethics you need to observe to build an industry-leading customer relationship framework.