Ever thought of becoming a copywriter but didn't know where to start?
 

If that's the case, then this is the ideal book for you.
 

You are about to discover what copywriting is all about and how to go about it, even if you are just starting and have no previous experience whatsoever!
 

In Copywriting: The Definitive Beginner's Guide: 5 Crucial Rules & 7 Mistakes to Avoid to Write Captivating Copy That Compels Readers to Take Action you will learn what copywriting actually is and why you are leaving so much on the table, should you not learn such a skill. As a beginner copywriter, you will have to cover a lot of ground before you are able to produce great copy. Fortunately, we will go through some must know things that everyone starting out their copywriting journey ought to know.
 

You will learn some of the most common mistakes made by inexperienced copywriters and how to avoid them altogether. This way, you can fast forward the quality of your copy and get a head start among the rest of copywriters who are still doing these mistakes out of ignorance or simply lack of experience. Afterwards, we will go through the ABC's of copywriting and cover the basics so you can begin writing compelling copy on your own. You will find out the 5 commandments (as I like to call them) that should you adhere, will make sure that your copy is compelling and that it converts.
 

Additionally, you will learn five copywriting rules that can literally make or break your copy, so you better stick by them or else the results might end up being rather disappointing. Finally, we will discuss Copywriting Ethics. Although on its own cannot improve or lower the quality of your copy, is worth talking about, as it will define how your copywriting journey will unfold. So you better not leave this on lady luck.
 

Here is a quick preview of what's inside...

• Copywriting 101: Understanding the concept of copywriting
• What every beginner copywriter needs to know
• The seven most common mistakes made by inexperienced copywriters - and how to avoid them
• Copywriting basics: The ABC's of writing compelling copy
• Five copywriting rules that can make or break your copy
• Copywriting ethics: Staying true to your values