Was the marketing for the band Geese a psyop? Maybe. But what if I told you that's all part of the plan?

In this episode of Creative Juice, Jack and Circa discuss the "controversial" marketing strategy behind the band Geese that's got the music world talking! Learn about how a band called Geese became a sensation with a marketing approach that some are calling an "industry psyop," and dive into whether this strategy is as new or as noteworthy as it seems!

Whether you're curious about cutting-edge marketing tactics or cautious about falling into industry traps, this episode will get you thinking about how you're presenting your art to the world!

DISCOVER:

Why Marketing Your Music Can Feel Like A Psyop

How The Band Geese Got Into The Spotlight

What Chaotic Good Did To Engineer A Buzzworthy Campaign

How This Approach Ties Into The History Of Music Marketing

What Influencers And UGC Have To Do With Music Virality

Why It's Crucial To Understand The Nuts And Bolts Of Marketing Today

How To Avoid Getting Sucked Into Gimmicks That Won't Last

RESOURCES:

Learn The Top Music Marketing Strategies Inside IndiePRO

Join Us In The Indepreneur Discord Server!

Looking to expand your team or need marketing help? Apply to work with IndieX!

When your music marketing systems start falling apart, how do you come up with a game plan?

In this episode of Creative Juice, Jack and Circa tackle the chaos that happens when your best marketing campaigns and systems break! Learn about identifying points of failure in your music marketing strategy, tweaking your process to better fit your life and career, and the importance of being prepared for changes!

If you've ever felt like your marketing efforts hit a roadblock right when you need them most, this episode is packed with insights to keep your momentum going even when life throws you curveballs!

DISCOVER:

Why Being Underprepared Will Derail Your Music Marketing Systems

How to Identify and Fix Points of Failure in Your Content Strategy

What It Means to Build Resilience in Your Marketing Systems

How to Adjust Your Plans for Unexpected Life Changes

Why There's No "One-Size-Fits-All" Solution in Music Marketing

How Honest Reflection on Your Priorities Drives Success

What Your Beliefs About Burnout Teach You About Sustainability

RESOURCES:

Learn The Top Music Marketing Strategies Inside IndiePRO

Join Us In The Indepreneur Discord Server!

Looking to expand your team or need marketing help? Apply to work with IndieX!

Instagram, TikTok, YouTube, Facebook...as artists, choosing the right social media platform to grow can be overwhelming with so many options available...

In this episode of Creative Juice, Jack and Circa keep it simple while answering one of the most common questions artists have: "Where do I start if I want to grow my audience?" Learn about finding the right platforms for your music career, discovering where your fans spend their time, and aligning your preferences with your marketing strategies.

If you're unsure about where to build your fanbase online, you won't want to miss this episode's breakdown of the social media landscape!

DISCOVER:

Why Short Form Video Content Is Essential Across Platforms

How To Figure Out Which Platforms Align With What You Enjoy

Why You Should Consider Where Similar Artists Are Succeeding

What The Benefits Are Of Choosing A Platform You Actually Like

How Experimenting And Using Social Media As A User Can Guide Your Decisions

When To Go Deeper Than Just The Mainstream Social Platforms

What To Avoid When Choosing A Platform Just Because It's Popular

RESOURCES:

Learn The Top Music Marketing Strategies Inside IndiePRO

Join Us In The Indepreneur Discord Server!

Looking to expand your team or need marketing help? Apply to work with IndieX!