Creative Juice Podcast Por Indepreneur capa

Creative Juice

Creative Juice

De: Indepreneur
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Creative Juice, brought to you by Indepreneur, is a weekly 1-hour podcast dedicated to enabling you to pursue your creative passion. Each week we interview successful independent musicians, music industry professionals, and music marketers to give you an inside look at what it's like to treat your "dream" like your "fallback". We also take you inside whats working now at the cutting edge of music marketing. You'll learn exactly how to gain control, clarity, and confidence in your music career. Economia Marketing e Vendas Música
Episódios
  • EP415: Finding Your Winning Ads and One Mistake To Avoid
    Feb 24 2026

    This one advertising mistake is the difference between ongoing successful campaigns and duds for artists...

    In this episode of Creative Juice, Jack and Circa bring stories straight from our agency IndieX about how artists "accidentally" kill their winning ads and how you can avoid it! Learn about the risks associated with altering winning ad campaigns, the hidden costs of resets, and the what's required to keep your successful campaigns rolling!

    If you're thinking about hitting refresh on your ads, this episode is packed with advice will stop you from shooting yourself in the foot!

    DISCOVER:

    Why Tampering With Successful Ad Campaigns Is A No-No

    How To Maintain Campaign Success While Experimenting

    What Resetting An Ad Means For Your Optimization And Learning

    Why Social Proof Amplifies Your Ads Over Time

    How To Avoid Mistakes In Managing Ad Performance

    What Smart Pivots Look Like When Changing Up Your Ad Copy

    RESOURCES:

    Learn The Top Music Marketing Strategies Inside IndiePRO

    Join Us In The Indepreneur Discord Server!

    Looking to expand your team or need marketing help? Apply to work with IndieX!

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    28 minutos
  • EP414: Artist Growth and Artist Management with Will Hoffman, Manager of Nothing More
    Feb 17 2026

    Are you juggling too much to focus on what actually matters in your music career?

    In this episode of Creative Juice, Jack and Circa sit down with Will Hoffman, artist manager of Nothing More, SiM, and Ankor, who shares his journey from musician and producer to manager and stories from the trenches on driving artist growth! Learn about Will's approach to direct fan engagement with Nothing More, his approach to artist management, and the importance of staying true to your art!

    Whether you're looking to hone in on what matters most for your career or get a peek behind the scenes of artist management, Will shares a ton of gold in this episode!

    DISCOVER:

    Why Your Music Is Still The Most Important Part Of Your Career

    How To Build A Strong Connection With Your Fans

    Why Mailing Lists Are Your Secret Weapon

    How Will Built A Career From Musicianship To Management

    What Lessons Nothing More Can Teach You About Fan Engagement

    Why Authenticity In Art Overcomes Any Hurdle

    What Role Merch Plays In Building A Fan Community

    RESOURCES:

    Learn The Top Music Marketing Strategies Inside IndiePRO

    Follow Nothing More on Instagram

    Follow SiM on Instagram

    Follow Ankor on Instagram

    Join Us In The Indepreneur Discord Server!

    Looking to expand your team or need marketing help? Apply to work with IndieX!

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    39 minutos
  • EP413: Talking Music Marketing and Monetization Math
    Feb 10 2026

    People often throw around the concept that selling one hoodie will make you as much revenue as 10,000 streams, but they rarely go deeper than that. Let's talk numbers that actually make sense...

    In this episode of Creative Juice, Jack and Circa break down the music marketing math that turns confusing revenue streams into simple equations! Learn how to compare your revenue sources, how to apply this to your merch strategy, and what it takes to create direct and active revenue streams from your fans!

    If you're ready to take monetization steps in your music career, this episode will give you a strategy that you can actually use today!

    DISCOVER:

    How To Calculate Your Revenue From Merch Sales

    What Steps To Take To Create Offers For Your Fans

    How Small Scale Actions Can Boost Your Bottom Line

    What It Takes To Overcome Barriers In Revenue Generation

    How To Leverage Entrepreneurial Thinking In Your Music Career

    Why Direct Fan Engagement Is The Key To Sustainable Profits

    RESOURCES:

    Learn The Top Music Marketing Strategies Inside IndiePRO

    Join Us In The Indepreneur Discord Server!

    Looking to expand your team or need marketing help? Apply to work with IndieX!

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    19 minutos
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