Sinopse

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
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Episódios
  • Listicles Drive 9 in 10 Third-Party Mentions in AI Search

    Listicles Drive 9 in 10 Third-Party Mentions in AI Search
    Oct 30 2025
    In this episode, Neil and Eric break down new AirOps data revealing why listicles dominate AI search and what it means for marketers. They explore how algorithmic visibility favors authority, not spam, and debate the future of AI-driven rankings, remote work performance, and pricing resilience in a shaky economy. The duo wraps up with strategies for long-term brand durability and growth. TIMESTAMPS (00:00) Listicles dominate AI search (01:16) Algorithms will refine sources (07:06) Human nature fuels spam (09:53) Remote done right takes work (15:31) Playing the bigger business game 𝗔𝗕𝗢𝗨𝗧 𝗧𝗛𝗘 𝗖𝗛𝗔𝗡𝗡𝗘𝗟 Welcome to Marketing School, one of the top business podcasts with over 61 million downloads. Each episode delivers actionable marketing tips and strategies from two entrepreneurs who truly practice what they preach. The show is hosted by Eric Siu, founder of Leveling Up and Single Grain, and Neil Patel, co-founder of Neil Patel Digital and recognized by Forbes as a Top 10 Marketer. LEARN MORE ABOUT THE HOSTS Eric Siu – Leveling Up: https://www.youtube.com/@LevelingUpOfficial Neil Patel: https://www.youtube.com/@neilpatel FREE RESOURCES Growth Newsletter: https://levelingup.beehiiv.com/subscribe Ubersuggest: https://www.ubersuggest.com/ Answer The Public: https://www.answerthepublic.com/ https://www.youtube.com/@neilpatel
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    21 minutos
  • ChatGPT continues to lose GenAI traffic share

    ChatGPT continues to lose GenAI traffic share
    Oct 29 2025
    In this episode, Eric and Neil unpack Similarweb’s latest data showing ChatGPT’s traffic share drop from 87.1% to 74.1% as Gemini climbs to 12.9%. They explore how Google’s ecosystem fuels Gemini’s rise, why ChatGPT’s memory may improve user retention, and how expert-verified AI research enhances accuracy in complex accounting topics like NOLs. They also discuss global marketing nuance, creative risks in Japan, and why the best companies often grow slowly before compounding. TIMESTAMPS (00:00) ChatGPT vs Gemini traffic share (02:53) ChatGPT retention and memory effect (06:16) AI in accounting: NOLs and verification (15:27) Global marketing nuance and Japan risks (19:36) Why great companies grow slow before compounding 𝗔𝗕𝗢𝗨𝗧 𝗧𝗛𝗘 𝗖𝗛𝗔𝗡𝗡𝗘𝗟 Welcome to Marketing School, one of the top business podcasts with over 61 million downloads. Each episode delivers actionable marketing tips and strategies from two entrepreneurs who truly practice what they preach. The show is hosted by Eric Siu, founder of Leveling Up and Single Grain, and Neil Patel, co-founder of Neil Patel Digital and recognized by Forbes as a Top 10 Marketer. LEARN MORE ABOUT THE HOSTS Eric Siu – Leveling Up: https://www.youtube.com/@LevelingUpOfficial Neil Patel: https://www.youtube.com/@neilpatel FREE RESOURCES Growth Newsletter: https://levelingup.beehiiv.com/subscribe Ubersuggest: https://www.ubersuggest.com/ Answer The Public: https://www.answerthepublic.com/ https://www.youtube.com/@neilpatel
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    23 minutos
  • Is This the Best Vibe Coding Design App?

    Is This the Best Vibe Coding Design App?
    Oct 28 2025
    Hosted by Neil and Eric, this episode dives into real-world CRO workflows, using Spiralyze-style A/B test insights to guide changes, and rapid AI prototyping with Alloy.app to keep designs on-brand without endless Figma comments. We cover when to DIY vs delegate, a homepage redesign checklist, why an RFP button signals enterprise readiness, brand-search traffic realities, smarter brand-name PPC, and how to boost podcast revenue with pre-rolls and mid-rolls—all while tracking Gen Z’s shift to social-first search. Key takeaways: • AI prototyping speeds up on-brand CRO changes • Data from winning A/B tests beats opinions • Social-first search is reshaping SEO Chapters: 00:00 CRO workflow vs Figma 00:24 Spiralyze snapshots and winners 01:10 Identifying winning variations 01:39 Communicating and prototyping flow 02:01 Alloy.app natural-language edits 03:19 DIY speed vs delegation 03:45 Naming the tool: Alloy.app 04:36 Brand-safe quick homepage tweaks 05:26 Full homepage redesign plan 06:21 Fast team alignment wins 07:43 RFP button for enterprise 09:02 Brand search traffic insights 11:02 Podcast ad revenue basics 12:33 Sponsors and renewals 13:21 Single Grain brand queries 16:06 Gen Z social-first search 17:13 Smart brand-name PPC setup 17:46 Reddit reputation management 18:50 PPC churn and retention 19:44 Wrap-up and next steps
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    22 minutos
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