Join the Imagen Community on Facebook to continue the discussions between episodes.

Looking for ways to boost your wedding photography business and build lasting relationships with clients and vendors? This episode of Workflows is your backstage pass to creating consistent, memorable experiences that keep clients talking and referrals rolling in.
In this episode Scott is joined by New York-based photographer Taylor Isselhard, an expert in building meaningful client experiences and strong vendor relationships within the wedding photography space.

Taylor Isselhard is a wedding photographer and business coach based out of Western, New York. He is all about making phenomenal experiences for those he has the honor of serving. He believes in creating a business that’s centered on what you value in life.

Taylor shares how focusing on consistency isn't just for couples, but it's a win for everyone involved in a wedding day, from vendors to venue staff. Discover actionable strategies for streamlining your client communication, leveraging vendor networking, and optimizing your website’s SEO to attract more wedding photography leads. Taylor even opens up about his top challenges with CRM workflows and his honest, ongoing journey to improve them.

Resources

• Thrive Wedding Workshop
• The Wedding Lens Lounge Podcast
• SEO By Joe
• Pic-Time
• Voicenotes
• Castmagic

Why You Should Listen

• Get actionable tips to create a consistent, high-quality wedding photography experience for couples and vendors alike.
• Learn Taylor’s step-by-step approach for improving vendor relationships and increasing referrals for your photography business.
• Unlock SEO strategies and practical blogging tips to boost your photography website’s Google ranking.
• Hear about Taylor’s real-life struggles with workflow tools, and how he’s working to improve efficiency.
• Perfect for anyone in people photography, whether you’re just starting your business, refining your workflow, or searching for community with other photographers.

Take your wedding photography workflow from scattered to seamless. Press play on this episode of Workflows and set yourself up for stronger relationships, more referrals, and a growth-focused mindset!

• (00:00) -
• (01:11) - Workshop Details
• (02:24) - Consistency in Client Experience
• (04:29) - Vendor Collaboration and Communication
• (10:43) - SEO and Blogging Strategies
• (16:55) - Exploring WhatsApp Integration for Voice Notes
• (18:08) - SEO Strategies for Wedding Photographers
• (19:08) - Creating Effective Blog Posts for Venues
• (22:52) - Optimizing CRM Workflow with HoneyBook
• (25:39) - Leveraging AI for Business Efficiency
• (29:37) - The Power of Networking in Photography
• (31:30) - Upcoming Workshops and Where to Find More Information

Join the Imagen Community on Facebook to continue the discussions between episodes.

Unlock the secret to building a photography business that actually fits your life, without burning out on social media. In this episode of Workflows, host Scott Wyden Kivowitz welcomes photographer and business mentor Alora Rachelle for a fresh, honest conversation about sustainable growth, tech, and changing your mindset for long-term success.

Alora Rachelle is a wedding photographer turned business strategist who believes marketing, and sales are essential to scaling a profitable business. In two years of going full-time, she took her business from $10,000 to $100,000 using the strategies she teaches.

Alora reveals how she organizes her business for creative freedom, why she left ChatGPT for Claude, and the surprising workflow tweaks that make the biggest impact. Explore her real-world struggles and wins as she shares tools, marketing systems, and mindset shifts every photographer should know.

Resources

• The Wedding Atelier Podcast
• Notion
• Airtable
• Google AppSheet (formally Tables)
• ChatGPT
• Claude

Why You Should Listen

• Discover sustainable workflow strategies and move past burnout and overwhelm in your photography business.
• Learn new ways to organize your marketing, client data, and creative inspiration, even if you’re not tech savvy.
• Hear an honest comparison of AI tools like ChatGPT and Claude with actionable copywriting tips for photographers.
• Get a real-world look at what’s working (and what isn’t) from a successful photographer and business coach.
• Find out why a shift in mindset can change your entire photography journey from pricing to productivity, to finding clients who truly value your work.

Don’t miss out! Subscribe to Workflows so you never miss a tip on building a thriving photography business, and check the show notes at workflowspodcast.com for links, exclusive offers, and more.

• (00:00) - 65
• (01:53) - Creating a Centralized Hub with Notion
• (04:01) - Marketing Strategies and Instagram Challenges
• (07:10) - Exploring Google Tools and Alternatives
• (10:18) - Utilizing AI in Business
• (13:39) - Challenges with ChatGPT and Switching to Claude
• (19:09) - Developing a Consistent Marketing System
• (22:56) - SEO and Blogging for Photographers
• (30:21) - Mindset Advice for New Photographers
• (31:55) - Conclusion and Where to Find Alora

Join the Imagen Community on Facebook to continue the discussions between episodes.

Ready to rethink what makes a wedding photo unforgettable? This episode mixes artistry, honesty, and practical wisdom, as Scott hosts the instantly memorable Koko King - a wedding photographer with a penchant for both the standard and the weird.

Koko King is found where fine art and romance collide. From tattoo artist to in-demand wedding photographer, Koko discusses how she fills the gap in wedding photography by blending classic shots with creativity and whimsy. She opens up about building a brand on Instagram, pricing with confidence, outsourcing for growth, and why transparency with clients is non-negotiable.

Koko King spills her secrets on Instagram growth, balancing standard and creative shots, and shares how outsourcing changed her workflow. Plus, her take on setting prices and not letting Instagram fool clients about what a full wedding album looks like.

Resources

• Koko's Instagram
• QuickBooks

Why You Should Listen:

• Discover how to blend creativity and market needs in your photography
• Get honest tips for building, and maintaining, an Instagram-based photography business
• Learn actionable strategies for outsourcing, pricing, and financial management
• Hear first-hand solutions for managing travel and bookings as a destination photographer
• Be inspired by Koko’s refreshing candor about the real-life struggles and wins in photography

If you’re a photographer looking for practical business tips, creative inspiration, and a few laughs, this episode is a must-listen. Stop scrolling and get ready to snap up some wisdom!

• (00:00) - 64
• (02:18) - The Journey into Wedding Photography
• (03:09) - Balancing Standard and Whimsical Photos
• (08:55) - Instagram as a Key Business Tool
• (17:08) - Outsourcing and Workflow Optimization
• (18:18) - Navigating Taxes and Business Management
• (22:48) - Reflections on Education and Learning
• (24:59) - Outsourcing and Hiring Professionals
• (25:37) - Tax Time Tips from an Accountant
• (26:15) - Travel Booking Challenges
• (29:32) - The Benefits of Using a Travel Agent
• (33:56) - Pricing Yourself in the Photography Business
• (37:55) - Building a Strong Photography Brand
• (43:10) - Connecting with Koko and Final Thoughts