Voice Marketing with Emily Binder Podcast Por Emily Binder capa

Voice Marketing with Emily Binder

Voice Marketing with Emily Binder

De: Emily Binder
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Get better at marketing in just a few minutes. This show is for business leaders and entrepreneurs. You'll get a mix of practical marketing tips, insights on the business landscape in relation to media, personal finance and wealth management perspectives, and fun pop culture tie-ins.


Episodes average ten minutes and are evergreen. This show is designed to be concise, thought provoking, and entertaining. Everything comes back to marketing and psychology but you'll come to enjoy the variety and style unlike any other business podcast. This show began as a daily Alexa Flash Briefing in 2018 and morphed into a mini-podcast.


About your host: Emily Binder is a marketing and branding leader, entrepreneur, speaker, and consultant. Emily is the Founder of WealthVoice, the top voice AI marketing and podcast app in financial services, a SaaS est. 2020. She is also the Founder and Chief Strategist at Beetle Moment Marketing since 2017. Emily's clients include TIGER 21, TD Ameritrade, Dimensional Fund Advisors, TD Ameritrade Institutional, ThinkersOne and multi billion-dollar RIAs and financial services firms. Emily has been podcasting since 2012 and is a recognized authority in Voice Marketing.


Enjoy on your favorite podcast app or YouTube. Clips on Instagram: @beetlemoment. Subscribe free, hear past episodes, and leave a review: emilybinder.com/podcast.

Hosted on Acast. See acast.com/privacy for more information.

Emily Binder 2018-forever Economia Gestão e Liderança Marketing e Vendas
Episódios
  • You Don't Need AI—You Need a POV. The 2026 Marketing Edge.

    You Don't Need AI—You Need a POV. The 2026 Marketing Edge.
    Dec 12 2025

    Most important thing for your brand and marketing as AI content comes in, especially the abundance of AI slop coming in 2026 to 2028. Do you sound like everyone else or do you have an opinion that sets you apart?


    Watch this episode on YouTube or Spotify.


    Good marketing: You're not meant to be for everyone. You're for a certain audience.


    Analogy: you go to a nightclub and there's a strict ripped bouncer at the door. He's burly. He's a little scary. He'll cut your fake ID with a scissors right in front of you... People wait in line because they desire the specific experience inside. It's their favorite kind of music. They will wait to get in and pay more to get in. Your marketing paints a picture of what's in the club.


    Chapters:

    (01:28) The uncanny valley of AI content

    (02:50) Marketing succeeds when you have a point of view

    (03:17) Nightclub analogy

    (05:40) Brand is a promise

    (06:45 Offer: Podcast Surgery


    New Virtual Workshop: Podcast Surgery

    Details at emilybinder.com/call

    Book directly on Calendly


    Shop my podcast apps & gear (promo links):

    • Record guests and create Magic Clips on Riverside: emilybinder.com/riverside
    • Record and edit like a Word Doc with AI on Descript: emilybinder.com/descript
    • My mic gear
    • Video podcast gear list
    • Everything: Amazon Storefront: amazon.com/shop/emilybinder


    Hire me:

    Business Advisory and Marketing Coaching: emilybinder.com/call


    Connect:

    This podcast | My website | Beetle Moment Marketing | LinkedIn | X | Instagram | TikTok | YouTube | Email updates

    Hosted on Acast. See acast.com/privacy for more information.
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    8 minutos
  • If You’re Not Making Video Clips, You’re Wasting Your Podcast

    If You’re Not Making Video Clips, You’re Wasting Your Podcast
    Nov 7 2025
    Download my guide: All You Need for a Video Podcast: Apps, Tools, Gear & Tips: stan.store/emilybinderFree trial of Riverside: emilybinder.com/riversideWatch this episode on YouTubeAre you leveraging video the right way in your podcast or content? If not, you're missing the top audience growth tool.Chapters:(0:00) Power of Video Clips for Your Podcast(0:17) Leveraging Algorithms for Reach(0:53) Creating Effective Video Clips(01:27) Tools and Tips for Podcasting(02:10) Future of Content: Authenticity vs. AI Slop(03:37) Maximize Your Time. UnPodcast Package video production: beetlemoment.com/unpodcastBook 1:1 coaching session: Apply Secrets of Top 50 Podcasters (S.T.A.R. Method)My podcast software and gear:Record guests and create clips: emilybinder.com/riversideRecord solo and edit with AI: emilybinder.com/descriptMic gear: Shure mic list on AmazonVideo gear: All You Need: Video Podcast EquipmentMy Amazon Storefront: amazon.com/shop/emilybinderHire me:Speaking: emilybinder.com/speakingAdvisory & Coaching Calls: emilybinder.com/callBring me into your next Zoom meeting: thinkersone.com/emilybinderConnect:This podcast | My website | Beetle Moment Marketing | LinkedIn | X | Instagram | TikTok | YouTube | Email updates Hosted on Acast. See acast.com/privacy for more information.
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    4 minutos
  • How to Sell Your Expertise Without Discounts: Marketing the Value of Time

    How to Sell Your Expertise Without Discounts: Marketing the Value of Time
    Oct 10 2025
    Price is what you pay, value is what you get. Here's why you shouldn't lower your RATE and a better way to close deals with price sensitive clients. Emphasize how you save customers TIME and you'll win. Understanding the Real Value of Time in Modern Business Marketing: Video version: watch on YouTube here.Book a call with me: emilybinder.com/callThis episode discusses:-Critical difference between price and value-Time is the most valuable non-renewable resource you should be marketing-Challenges faced by small business owners, especially in marketing-Importance of leveraging video content marketing on platforms like YouTube-Necessity of authenticity in content creation-What's wrong with current perceptions of marketing ROI-insights into effective strategies for building trust and maximizing returnsChapters:(00:15) Pricing Challenges Faced by Small Businesses(00:56) The True Value of Time(01:39) Success Stories with UnPodcast Package(03:26) The Importance of Authentic Social Media Presence(04:05) The Role of AI in Content Creation(04:29) Trust and Authenticity in Marketing(05:11) The Shift in Media Landscape(08:01) The ROI of Content Marketing(10:55) Creating Effective Video Content(13:11) Practical Tips for Various Industries(14:05) Conclusion: Embracing Modern MarketingMy podcast software (promo links):Record guests, create clips - Riverside: emilybinder.com/riversideRecord solo, edit with AI - Descript: emilybinder.com/descriptMy mic gear listVideo podcast gear listHire me:Speaking: emilybinder.com/speakingAdvisory Calls: emilybinder.com/callConnect:This podcast | My website | Beetle Moment Marketing | LinkedIn | X | Instagram | TikTok | YouTube | Email updates Hosted on Acast. See acast.com/privacy for more information.
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    14 minutos
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