Títulos em Gestão e Liderança

Everyone would benefit from seeing further into the future, whether buying stocks, crafting policy, launching a new product, or simply planning the week's meals. Unfortunately, people tend to be terrible forecasters. As Wharton professor Philip Tetlock showed in a landmark 2005 study, even experts' predictions are only slightly better than chance. However, an important and underreported conclusion of that study was that some experts do have real foresight.

The shareholder letters of corporate leaders are a rich source of business and investing wisdom. There is no more authoritative resource on subjects ranging from leadership and management to capital allocation and company culture. But with thousands of shareholder letters written every year, how can investors and students of the corporate world sift this vast swathe to unearth the best insights? Dear Shareholder is the solution!

Descubra as técnicas de um dos cursos mais buscados do MBA de Yale para alcançar seus objetivos e transformar o mundo. Com base nas mais avançadas pesquisas da psicologia comportamental e da neurociência, Zoe Chance nos mostra como pequenas mudanças de mindset podem ter grandes resultados.

They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question, and everyone will lie to you at least a little. As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it, and it's worth doing right.

The international best seller - don't compete without it! A major best seller in Japan, Financial Times top-ten book of the year, Book-of-the-Month Club best seller, and required reading at the best business schools, Thinking Strategically is a crash course in outmaneauvering any rival. This entertaining guide builds on scores of case studies taken from business, sports, the movies, politics, and gambling. It outlines the basics of good strategy-making and then shows how you can apply them in any area of your life.

Find Your Why is the follow up to Start with Why, the global best seller and the subject of the third most watched TED Talk of all time. With Start With Why, Simon Sinek inspired a movement to build a world in which the vast majority of us can feel safe while we are at work and fulfilled when we go home at night. Now, along with two of his colleagues, Peter Docker and David Mead, Sinek has created a guide to the most important step any business can take: finding your why.

A empatia é um fator crucial para melhorar os relacionamentos e até mesmo aprimorar o desenvolvimento de produtos. Embora seja fácil dizer "basta se colocar no lugar do outro", entender as motivações e emoções das outras pessoas é um desafio. Este livro ampliará sua compreensão da empatia e ajudará você a se tornar mais sensível às necessidades dos outros, abordando temas como o que o Dalai Lama ensinou a Daniel Goleman sobre inteligência emocional, por que a compaixão é uma tática gerencial melhor do que a agressividade, e o que os bons ouvintes realmente fazem.

World-renowned expert in leadership and organization, Dr. Stephen R. Covey, presents an in-depth look at Habit 4 of The 7 Habits, Think Win-Win. Filled with never-before-released material from Dr. Covey, this audiobook includes new and insightful examples in the author's trademark engaging speaking and teaching style.

Leadership expert Sally Helgesen and best-selling leadership coach Marshall Goldsmith have trained thousands of high achievers - men and women - to reach even greater heights. Again and again, they see that women face specific and different road blocks from men as they advance in the workplace. In fact, the very habits that helped women early in their careers can hinder them as they move up. Simply put, what got you here won't get you there...and you might not even realize your blind spots until it's too late.

In our extroverted business culture, introverts can feel excluded, overlooked, or misunderstood. But being an introvert doesn’t mean you can’t be a great leader. Citing examples of highly successful leaders like Bill Gates and Warren Buffett, Jennifer Kahnweiler shows that introverts can build on their quiet strength and make it a source of great power.

Your new business went online yesterday and you've got a marketing budget of zero. How are you supposed to create a movement around your product? How can you get to your first thousand - or million - customers? Starting from zero, it feels impossible. Enter the growth hacker. You may not have heard of growth hacking yet, but you've certainly used the billion dollar brands built by it: Hotmail, AirBnB, Facebook, Dropbox, amongst many others. Growth hackers thrive on doing what traditional businessmen would consider impossible: creating something from nothing.

Nada como uma boa história, repleta de personagens cativantes e desafios impossíveis, para ilustrar como um grande líder pode moldar o destino de sua equipe. A aventura de Shackleton é o ponto de partida para as autoras analisarem suas características de comando - autoridade, integridade, humor e compaixão - e as estratégias que adotou. A expedição de Ernest Shackleton à Antártida a bordo do Endurance tinha tudo para se transformar em tragédia. No entanto, ao conduzir todos os seus tripulantes em segurança para casa, ele se tornou um exemplo de liderança.

In the years following her role as the lead author of the international best seller, Limits to Growth - the first book to show the consequences of unchecked growth on a finite planet - Donella Meadows remained a pioneer of environmental and social analysis until her untimely death in 2001. Thinking in Systems is a concise and crucial book offering insight for problem-solving on scales ranging from the personal to the global. Edited by the Sustainability Institute's Diana Wright, this essential primer brings systems thinking out of the realm of computers and equations and into the tangible world....

Author and consultant Jennifer Garvey Berger has worked with all types of leaders, from top executives at Google to nonprofit directors who are trying to make a dent in social change. She hears a version of the same plea from every client in nearly every sector around the world: "I know that complexity and uncertainty are testing my instincts, but I don't know which to trust. Is there some way to know what to do when I can't know what's next?"

Built To Last, the defining management study of the 90s, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning. But what about companies that are not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?

In The Unicorn Project, we follow Maxine, a senior lead developer and architect, as she is exiled to the Phoenix Project, to the horror of her friends and colleagues, as punishment for contributing to a payroll outage. She tries to survive in what feels like a heartless and uncaring bureaucracy and to work within a system where no one can get anything done without endless committees, paperwork, and approvals. One day, she is approached by a ragtag bunch of misfits who say they want to overthrow the existing order, to liberate developers, to bring joy back to technology work.

How do companies get ahead in the digital age? In this lively, accessible guide, Ram Charan - best-selling author and advisor to some of the world's top CEOs - reveals that the tech giants have radically rewritten the rules of business. If you want to be competitive, you need to learn to play a new game. Drawing on behind-the-scenes stories from the likes of Netflix, Amazon and Alibaba, Charan sketches out a map of today's business landscape.

As Al Ries and Jack Trout - the world-renowned marketing consultants and best-selling authors of Positioning - note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics, especially gravity. Why then, they ask, shouldn’t there also be laws of marketing that must be followed to launch and maintain winning brands? In The 22 Immutable Laws of Marketing, Ries and Trout offer a compendium of 22 innovative rules for understanding and succeeding in the international marketplace.

Full of empowering wisdom from one of Silicon Valley's first female African American CEOs, this inspiring leadership book for fans of Dare to Lead and Start with Why offers a blueprint for how to achieve your personal and professional goals, drawn from the author's own compelling story of how she weathered life's difficulties to build massive success.

George Kohlrieser - an international leadership professor, consultant, and veteran hostage negotiator - explains that it is only by openly facing conflict that we can truly progress through the most difficult business challenges. In this provocative book, he reveals how the proven techniques and psychological insights used in hostage negotiation can be applied successfully to any personal or business relationship.