Títulos em Gestão e Liderança

How many of you gym owners would love a team that thinks like owners, leads without a title, and treats every shift like it's game day? Every hand should go up. In the fitness world, most books are written for the owner. This one's written for the team. The Standard Is YOU is a clear, no-BS guide for gym employees who want to become indispensable. Whether you’re working the front desk, coaching sessions, or managing the studio, this book gives you the mindset, standards, and systems to stand out and step up.

In a world constantly shaped by persuasion, understanding why we say "yes" is no longer a luxury—it's a necessity. The Power of Persuasion takes you on a deep dive into the science, strategies, and ethics of influence, showing how persuasion shapes everything from the choices we make to the identities we build. From everyday decisions to high-stakes moments, this book reveals the invisible forces that drive human behaviour.

When she was seven, Rayya Elias and her upper-class family fled the political conflict in their native Syria, settling in a suburb of Detroit. Rayya moved to New York City to become a musician and kept herself afloat with an uncommon talent for cutting hair. Eventually though, Elias's affairs with lovers of both sexes went awry, her (more than) occasional drug use turned to addiction and she found herself living on the streets - between visits to jail.

Книга написана в жанре бизнес-романа и посвящена правильному и грамотному ведению бизнеса. Например, если возникла какая-либо проблема, главное – мыслить логически, поступательно, без авантюрных перескоков. Успешный руководитель должен видеть и просчитывать вероятные связи между действиями и ожидаемыми результатами. Но это, безусловно, не единственный секрет достижения успеха… Так какие же существуют еще? Роман написан простым и доступным языком. Все методики подкреплены примерами из жизни. Узнайте суть работы предприятия и найдите лучшие пути его оптимизации!

In today's complex capital markets, where a single misstep can trigger activist campaigns or erase billions in market value, one corporate function has quietly transformed from back-office support to boardroom essential: Investor Relations. Drawing on insights from over 1,000 IROs and market leaders worldwide, this landmark study, backed by global IR associations across five continents, presents the first comprehensive examination of how IR has revolutionized itself into a strategic leadership function.

The Outward Mindset presents compelling true stories to illustrate the gaps that individuals and organizations typically experience between their actual inward mindsets and their needed outward mindsets. And it provides simple yet profound guidance and tools to help bridge this mindset gap.

In Developing Servant Leaders at Scale, Harvard-trained leadership expert Dr. Max Klau unveils a groundbreaking approach to cultivating authentic, purpose-driven servant leaders across large systems. Blending developmental psychology, real-world experience, and deep personal reflection, Klau presents a practical yet profound roadmap for guiding individuals and organizations through the courageous inner journey that leads to lasting outer impact.

What makes a true servant leader? In this inspiring book, Air Force Academy classmates Heather Wilson and David Goldfein share four decades of lessons from the marble halls of the Capitol to the sands of the Middle East with humor and humility. Dave, a four-star general and former Chief of Staff of the US Air Force, recounts being shot down in his F-16 over Serbia and other gripping stories. Heather, a former Congresswoman, university president, and Secretary of the Air Force, reveals the tough calls that shaped her leadership.

The Outcome Assurance™ Framework is the missing addendum to the PMBOK® Guide — the piece that project leaders, owners, and executives have been searching for. Where the PMBOK® Guide provides process guidance, Outcome Assurance™ provides leadership direction, governance alignment, and system integration to ensure projects do more than finish - they succeed.

Whether you're a professional, business executive, manager, salesperson, coach or parent — we're all required to call on our persuasive powers to get others to do what we'd like them to do. This book helps you to uncover these gifts. It reveals the secrets of persuasion and the skills you need to become a better, more effective influencer.

Cold To Sold is the ultimate guide for business owners who want to turn new leads into conversions and grow your business.

Suzy Burke, PhD, Ryan Berman, and Rhett Power have devoted their careers to examining how and why our minds work against us. And it’s this expertise that informs Headamentals—a concise, actionable guide that helps leaders silence negative self-talk before it spirals into toxic team-talk.

Starting in 1997, Bob Chapman and Barry-Wehmiller have pioneered a dramatically different approach to leadership that creates off-the-charts morale, loyalty, creativity, and business performance. The company utterly rejects the idea that employees are simply functions to be moved around, “managed” with carrots and sticks, or discarded at will. Instead, Barry-Wehmiller manifests the reality that every single person matters, just like in a family. It’s not a cliché on a mission statement; it’s the bedrock of the company’s success.

This book demonstrates how companies can replace ineffective engagement metrics with simple, regular pulse-checks on employee well-being. This radical shift allows organizations to identify problem areas quickly, hold managers accountable, and create workplaces where people genuinely thrive. Written for busy leaders, this concise guide arrives at a crucial moment as organizations grapple with unprecedented burnout rates and post-pandemic workplace dynamics.

What if everything you’ve been told about resilience was wrong? Is resilience about bouncing back after disruption or loss? Is it a character trait fixed in stone, revealed only after hardship? That old, reactive definition doesn’t get you far in today’s uncertain world. What if resilience is something you can learn, train, and design into your leadership and your life? It’s time to embrace a new way of thinking about resilience.

Unlock the real-world strategies behind lasting business growth from someone who’s lived it, built it, and taught it. In How To GROW Your Business, seasoned entrepreneur, executive advisor, and investor David Traversi distills decades of hard-earned wisdom into an actionable guide that focuses on what truly drives business success, and it starts with you.This isn’t another MBA textbook or startup fairy tale. With clarity, candor, and brevity, Traversi lays out six essential pillars every business owner must master: You, Your Plan, Your People, Your Cash, Your Engine, and Your Exit.

This book could serve as a strategic tool, helping you navigate transitions with confidence and clarity. It’s not just about knowing when to move it’s about moving wisely and negotiating from a place of strength to secure the best possible outcome.

Today’s leader is up against a dynamic environment. Because of remote and hybrid work, employees need a different leader, and that means you need to show up and lead differently. There is a disparity between the demand for effective leadership and an individual who possesses the necessary leadership skills. Filling this gap is key to finding success across the organization and in your career. Filling the Leadership Gap provides insights and practical strategies to elevate your leadership presence, helping you acquire new skills and enhance your leadership toolbox for the next level.

In Clarity of Thought: Thinking Clearly About Leadership, Strategy, and Systems, Dr. Tadé Ayeni cuts through the clutter to deliver a practical, powerful guide for leaders who want to think better, decide smarter, and lead with deeper impact. Drawing on research, real-world examples, and timeless principles, Dr. Ayeni shows leaders how to move beyond surface-level fixes—and build organizations that think, move, and win with purpose.

In today’s changing business landscape, profit alone is no longer enough. Value-Driven Ventures explores the rise of companies built not just to generate revenue, but to create lasting social and environmental impact. This is the new blueprint for entrepreneurship—where purpose and profit walk hand in hand. Strategies That Scale with Integrity Through real-world case studies, practical frameworks, and actionable insights, the book reveals how entrepreneurs and business leaders are aligning mission with margin.