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Twenty-four-year-old entrepreneur Brian Wong graduated from college by age 18, raised $24 million in venture capital to start his own company before he turned 25, and grew that company into a global mobile advertising giant in just four years. His secret? The Cheat Code. Wong believes that most people - even creative people - have a tendency to follow a script, to do things the way others do them simply because that way works. But therein lies the secret at the heart of the Cheat Code: anyone can easily shortcut his or her way to success.

Wong believes that most people - even creative people - have a tendency to follow a script, to do things the way others do them simply because that way works. But therein lies the secret at the heart of the Cheat Code: Anyone can easily shortcut his or her way to success simply by going slightly off script, by doing things just a little differently from everyone else. Here, Wong unlocks the power of the Cheat Code through 71 bite-size and virtually effortless shortcuts to get a leg up on the competition, garner attention for ourselves and our ideas, and accelerate our success.

From a long-time Alibaba executive and former special assistant to Jack Ma, this is the first book to articulate how Alibaba's unique culture and “tai chi” management principles are providing a business and economic development model for the rest of the world.