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A dopamina é o neurotransmissor que garantiu a sobrevivência dos nossos antepassados e que, ainda hoje, continua determinando a maioria dos nossos comportamentos. Graças a ela fomos à Lua, encontramos a cura de várias doenças e nos esforçamos para transformar o mundo em um lugar melhor. Mas ela também nos torna suscetíveis a arriscar nosso casamento por uma aventura passageira e é capaz de explicar por que o dependente químico está disposto a fazer qualquer coisa pela próxima dose.

In The Molecule of More: How a Single Chemical in Your Brain Drives Love, Sex, and Creativity—and will Determine the Fate of the Human Race, George Washington University professor and psychiatrist Daniel Z. Lieberman, MD, and Georgetown University lecturer Michael E. Long present a potentially life-changing proposal: Much of human life has an unconsidered component that explains an array of behaviors previously thought to be unrelated, including why winners cheat, why geniuses often suffer with mental illness, why nearly all diets fail, and more.

Brought to you by Penguin. Fed up by Daniel Lieberman...

Erfolgsautor und Dopamin-Experte Michael E. Long erklärt, warum das sogenannte Glückshormon uns in den entscheidenden Bereichen unseres Lebens auf fatale Weise in Richtung Unzufriedenheit und Sucht steuert. Zugleich liefert er wirkungsvolle Strategien, um dauerhaft aus diesen Mustern auszubrechen. Lernen Sie, wie Sie den Belohnungseffekt von Dopamin zum Erreichen Ihrer Ziele einsetzen können, statt sich von ihm fehlleiten zu lassen. Dieser Ratgeber bietet kleine, anwendbare Schritte, die zusammen eine Revolution ergeben – hin zu einem produktiveren und erfüllteren Leben.

As we face today’s excess of confusing and often contradictory advice on diet and wellness, Daniel E. Lieberman—bestselling author of The Story of the Human Body and Exercised, and founding chair of the Department of Human Evolutionary Biology at Harvard University—gives us a brilliant...

Dopamine, “the molecule of more,” makes it easy to get stuck in a cycle of never being truly satisfied. It promises happiness, but can never deliver. That part is up to us. A more fulfilling life begins with training your brain to overcome the dopamine chase—and it’s easier than you think.

Warum wollen wir wie besessen bestimmte Dinge haben, sind aber gelangweilt, wenn wir sie bekommen? Warum verwandelt sich die Leidenschaft von Verliebten so schnell in Desinteresse? Die Antwort liegt in einem Hormon in unserem Gehirn: Dopamin. Es ist die Quelle unseres Verlangens und lässt uns für einen kurzen Nervenkitzel alles riskieren. Dabei ist es die Aussicht auf etwas Neues, die uns antreibt, nicht die Erfüllung. Dopamin ist der Grund, warum wir forschen und entdecken, aber auch der Ursprung von Verschwendung, Risiko und Sucht.

Brought to you by Penguin. The myth-busting science behind our modern attitudes to exercise: what our bodies really need, why it matters, and its effects on health and wellbeing. In industrialized nations, our sedentary lifestyles have contributed to skyrocketing rates of obesity and diseases...

If exercise is healthy (so good for you!), why do many people dislike or avoid it? These engaging stories and explanations will revolutionize the way you think about exercising—not to mention sitting, sleeping, sprinting, weight lifting, playing, fighting, walking, jogging, and even dancing...

In this landmark book of popular science, Daniel E. Lieberman—chair of the department of human evolutionary biology at Harvard University and a leader in the field—gives us a lucid and engaging account of how the human body evolved over millions of years, even as it shows how the increasing...

The conscious mind, the part of your mental life you experience directly, is responsible for only a tiny sliver of what science says is going on inside your brain. Most of what you experience, your moods, and the things you like or dislike—most of who you are—comes from a much more mysterious part of your mind: the unconscious. And to really understand the influences of the unconscious, says psychiatrist Daniel Z. Liberman, coauthor of The Molecule of More, we need to look to something often considered science’s alter ego: magic.